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THE ALL NEW MINI CONVERTIBLE IN PANTONE 17-1230 MOCHA MOUSSE CELEBRATES THE PANTONE COLOR OF THE YEAR 2025 AT LAUNCH EVENT IN NEW YORK CITY.

Thu Dec 12 15:00:00 CET 2024Press Release

Woodcliff Lake, NJ – December 12, 2024 – MINI USA and Pantone teamed up to celebrate color and design at this year’s Pantone Color of the Year 2025 launch event in New York City on December 5. The all-new 2025 MINI Cooper Convertible, which arrives at dealers in January 2025, was featured at the highly anticipated annual event in PANTONE 17-1230 Mocha Mousse, the Pantone Color of the Year 2025. MINI USA and Pantone—the global authority on color— are a ...

Media Set

THE NEW MINI FAMILY – 11 NEW MODELS FOR 2025 MODEL YEAR.

Fri Nov 08 20:50:00 CET 2024Press Release

Woodcliff Lake, NJ – November 7, 2024 - The New MINI Family is the most significant product investment in MINI’s history since the first Mini rolled off the line in 1959. Over the last 14 months, MINI has introduced a full range of new models, that when complete by end of 2025, will represent a total of 11 new models available in the U.S. market.

Media Set

MINI USA ANNOUNCES EXECUTIVE CHANGES.

Fri Oct 25 17:48:00 CEST 2024Press Release

Woodcliff Lake, NJ – October 25, 2024 – MINI USA announced today that Kate Alini will assume the role of Department Manager of Marketing, Product, and Strategy for MINI USA effective January 1, 2025. In this role Alini will lead all aspects of marketing, product planning, and strategy development for the MINI brand in the United States, reporting to Mike Peyton, Vice President, MINI of the Americas. Alini succeeds Patrick McKenna who is retiring following ...

Corporate

Media Set

High-performance with motorsport DNA: The new MINI John Cooper Works and the new MINI John Cooper Works Convertible.

Wed Oct 23 01:35:00 CEST 2024Press Release

Munich Germany – October 23, 2024 - MINI announces the all-new MINI John Cooper Works 2 Door and MINI John Cooper Works Convertible, topping off the most significant model line renewal in the brand’s 65-year history. With impressive driving characteristics and legendary go-kart feeling, the new top-performance models from MINI continue the legacy of racing legend John Cooper.

MINI

MINI John Cooper Works

MINI John Cooper Works Convertible

John Cooper Works

Media Set

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM LOOK BACK AT A SUCCESSFUL 2024 SEASON IN THE SRO TC AMERICA SERIES

Mon Oct 21 21:25:00 CEST 2024Press Release

Woodcliff Lake, N.J. – October 21, 2024 – MINI USA and the MINI John Cooper Works Team closed out the 2024 SRO TC America series at Indianapolis Motor Speedway on October 4 – 6 by bringing home several championship trophies and also the highly coveted Crew of the Year Awards in both the Touring Car (TC) and Touring Car A (TCA) classes. In total, the team secured 30 podiums, including 11 race wins, a Driver Championship and Manufacturer’s Championship in ...

Sports

Media Set

Always Open: Unmistakable driving fun in the new MINI Cooper Convertible.

Wed Oct 09 00:01:00 CEST 2024Press Release

Top

The new MINI Convertibles. The new generation of the MINI Convertibles rounds off the current MINI family with a model that is full of unique features. MINI presents the new convertible models that perfectly embodies the brand's openness. "Always Open" - this traditional claim of the MINI Convertibles aptly describes the model’s philosophy. The folding roof opens fully automatically in just 18 seconds, allowing the driver to always enjoy the breeze and ...

MINI

MINI Convertible

Media Set

URBAN-X BY MINI ANNOUNCES COHORT 15 OF STARTUPS PIONEERING CLIMATE SOLUTIONS FOR RESILIENT COMMUNITIES.

Tue Sep 17 18:11:00 CEST 2024Press Release

Brooklyn, NY – September 17, 2024 – URBAN-X, the technology startup platform by MINI, today announced its fifteenth cohort of startups focused on addressing today’s most pressing climate issues. The four-month program identifies startups that are focused on solutions that create resilient communities and redefine approaches to achieve net zero goals. Past startup participants worked on solutions related to e-bike battery swapping for delivery workers, ...

Design issues, Concepts and Studies

Media Set

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM HEAD TO BARBER MOTORSPORTS PARK AFTER BACK-TO-BACK WINS AT ROAD AMERICA.

Fri Sep 06 17:20:00 CEST 2024Press Release

Woodcliff Lake, N.J. – September 6, 2024 – MINI USA and the MINI John Cooper Works Team head into the sixth race weekend of the 2024 SRO TC America series, making a stop at Barber Motorsports Park in Birminghan, Alabama. This is the first time the team and the series will visit the famed 2.38-mile track and the second to last race of the 2024 season. Just two weeks ago, Cristian Perocarpi, behind the wheel of the #37 MINI JCW PRO, secured both first place ...

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MINI John Cooper Works

John Cooper Works

Sports

Media Set

MINI CELEBRATES 65 YEARS WITH THE ARRIVAL OF THE 2025 COUNTRYMAN SE ALL4 IN THE UNITED STATES.

Mon Aug 26 21:25:00 CEST 2024Press Release

Woodcliff Lake, NJ – August 26, 2024 – MINI USA welcomes the new, all-electric MINI Countryman SE ALL4 on U.S. shores as the brand celebrates 65 years since the first Mini Mark I rolled off the production line in 1959. A testament to the evolution of MINI’s spirited automotive innovation since then, the MINI Countryman SE ALL4 marks the company’s exciting era of electrification in MINI’s future. As the all-electric version of MINI’s first-ever SUV, this ...

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MINI Countryman

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM WIN BACK-TO-BACK RACES AT ROAD AMERICA.

Thu Aug 22 17:55:00 CEST 2024Press Release

Woodcliff Lake, N.J. – August 22, 2024 – MINI USA and the MINI John Cooper Works Team hit the track decisively in the fifth race weekend of the 2024 SRO TC America series, taking two first-place finishes at Road America in Elkhart Lake, Wisconsin. This comes after the team secured five total podiums, including a Race 2 victory, at Virginia International Raceway (VIR) in Week 4 of the competition. It also solidifies a streak of success at Road America, ...

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM HEAD TO ROAD AMERICA AFTER SUCCESSFUL RUN AT VIR

Fri Aug 16 19:15:00 CEST 2024Press Release

Woodcliff Lake, N.J. – August 16, 2024 –MINI USA and the MINI John Cooper Works Team are gearing up for Week 5 of the 2024 SRO TC America series at Road America in Elkhart Lake, Wisconsin. The team heads to the famed Midwest road course after the team took home a total of five podiums at Virginia International Raceway (VIR), including Cristian Perocarpi’s victory in Race 2 that weekend. The MINI John Cooper Works Team will also ride the momentum of a ...

Sports

MINI TAKES THE STATES 2024 COMES TO AN END AFTER EPIC JOURNEY THROUGH THE WESTERN U.S.

Thu Jul 25 18:40:00 CEST 2024Press Release

Woodcliff Lake, NJ – July 25, 2024 – MINI TAKES THE STATES (MTTS) 2024, an iconic MINI owners rally hosted by MINI USA, came to close this weekend in Seattle, Wash., after making an epic nine-day journey from Albuquerque, N.M. The highly anticipated event held every other summer attracted nearly 2,000 MINI owners who rallied more than 1,600 miles through five states and nine cities in the western U.S. Of those nearly 2,000 owners, 958 went “all the way” ...

MINI USA CONFIRMS PARTNERS FOR MINI TAKES THE STATES 2024.

Fri Jun 21 00:47:00 CEST 2024Press Release

Woodcliff Lake, NJ – June 18, 2024 – MINI USA today announced its official charity and education partners for MINI TAKES THE STATES (MTTS) 2024. Picking up on the excitement it left on the road in 2022, the famous rally for MINI owners will take place from July 13–21, kicking off in Albuquerque, New Mexico, and making its way to a grand finale in Seattle, Washington.

Lifestyle Events

Lifestyle

ATHLETIC PRACTICAL AND VERSATILE - MINI EXPANDS NEW MINI FAMILY WITH THE NEW MINI COOPER 4-DOOR.

Wed Jun 12 19:11:00 CEST 2024Press Release

Top

Update

Woodcliff Lake, NJ – June 12, 2024 – A few months after the launch of the new MINI Cooper 2 Door, the MINI Cooper 4-door is now joining the new MINI family. The MINI Cooper 4-door is characterized by the brand's signature driving fun, with more space, and functionality. These attributes make the five-seater truly unique in its segment, added with its unique design - a combination of tradition and modern, purist styling - and innovative assistance systems.

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MINI

NEW CONSUMER SURVEY REVEALS MAJORITY OF AMERICANS ARE STILL OPEN TO BUYING ELECTRIC VEHICLES DESPITE CHANGING EV MARKET.

Wed Jun 05 16:30:00 CEST 2024Press Release

Woodcliff Lake, NJ – June 5, 2024 – On World Environment Day, a global call for awareness and action to protect our environment, a consumer survey conducted by MINI USA reveals that American consumers are holding strong in their commitment to electric vehicles (EVs) in the near future. While consumer demand for EVs in the US has slowed from its previously exponential growth in early 2024, the survey indicates that consumer interest and lifestyle ...

New MINI John Cooper Works to Debut at 24 Hours of Nürburgring Ahead of its World Premiere.

Wed May 22 21:35:00 CEST 2024Press Release

Top

New MINI John Cooper Works to Debut at 24 Hours of Nürburgring Ahead of its World Premiere.

MINI

John Cooper Works

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM HEAD TO CIRCUIT OF THE AMERICAS AFTER TAKING FOUR PODIUMS AT SEBRING.

Fri May 17 22:45:00 CEST 2024Press Release

Woodcliff Lake, N.J. – May 17, 2024 –MINI USA and the MINI John Cooper Works Team are gearing up for Week 3 of the 2024 SRO TC America series at Circuit of the Americas (COTA) in Austin, Texas. The team heads to one of the most challenging tracks in the series after battling for several podiums at Sebring just two weeks ago, where Cristian Perocarpi and P.J. Groenke each took home second and third place finishes in their respected classes – Perocarpi in TC ...

Sports

MINI USA MAKES SIRIUSXM WITH 360L STANDARD EQUIPMENT.

Wed May 15 16:30:00 CEST 2024Press Release

Woodcliff Lake, NJ – May 15, 2024 – MINI USA and SiriusXM announced today that SiriusXM with 360L will be standard across the entire lineup of all-new MINI models sold in the United States. While SiriusXM first expanded across MINI’s full lineup in 2022, SiriusXM with 360L’s expanded content and personalization offering will now be available in all MINI vehicles including the all-new MINI Countryman S ALL4, MINI JCW Countryman ALL4 and MINI Cooper S 2-door ...

Technical Data, Specifications

MINI USA AND THE MINI JOHN COOPER WORKS RACE TEAM HEAD TO SEBRING FOLLOWING AN ACTION PACKED SEASON OPENER AT SONOMA.

Fri May 03 22:40:00 CEST 2024Press Release

Woodcliff Lake, N.J. – May 3, 2024 –MINI USA and the MINI John Cooper Works Team are gearing up for Week 2 of the 2024 SRO TC America series at Sebring International Raceway in Sebring, Fla. The team heads to the famed central Florida track known for its challenging surface after a action and drama filled weekend at Sonoma, where P.J. Groenke piloted the #62 MINI JCW to two first place finishes, sweeping the Touring Car A (TCA) class.

Sports

MINI pulls an ace out of its sleeve with the first all-electric MINI Aceman. An interview with Oliver Heilmer.

Wed Apr 24 18:59:00 CEST 2024Press Release

Top

“The MINI Aceman is a strong character with his own young personality within the new MINI family. It has an independent design language, is compact and looks agile. With its distinctive expression, it is the perfect everyday companion for those who value individuality in urban areas.” - Oliver Heilmer, Head of MINI Design

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MINI Aceman

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