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BMW i Ventures Invests in Athenic AI to Democratize Data Analysis.

Thu Jan 30 15:15:00 CET 2025Press Release

Mountain View, CA, January 30, 2025 –BMW i Ventures announced today an investment in Athenic AI, a pioneer in the data analysis and business intelligence (BI) space. The $4.3 million round was led by BMW i Ventures, with participation from TenVC, Scrum Ventures, Stage 2 Capital, Beat Ventures, SpaceCadet, Boost VC and Abstraction Capital.

BMW i

The new BMW iX.

Wed Jan 29 00:01:00 CET 2025Press Release

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Woodcliff Lake, NJ – January 28, 2025…More power, more dynamic performance, more efficiency: The new BMW iX takes the driving experience of the all-electric Sports Activity Vehicle to a new level. Consistent progress in the field of drive and high-voltage battery technology as well as further development of BMW EfficientDynamics measures not only increase the power output and sporty driving characteristics, but also the efficiency and thus the range of ...

i20
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BMW iX
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BMW i
 

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 4: “BMW of North America: Ready for Business”

Mon Jan 27 17:35:00 CET 2025Press Release

Upon taking his seat on the BMW board of management, Bob Lutz began replacing BMW’s independent distributors with wholly-owned sales subsidiaries, first in France in 1973, then in Belgium and Italy. The move would increase profit—on a per-car basis, the distributors had been earning vastly more than BMW itself—and it would also allow BMW to rationalize product planning and manufacturing. Equally important, it would allow BMW to unify its advertising and ...

Corporate

Dramatic finale of the 24h Daytona deprives BMW M Hybrid V8 and BMW M4 GT3 EVO of chances to win.

Mon Jan 27 16:33:00 CET 2025Press Release

For more than 23 hours, BMW M Team RLL and Paul Miller Racing had their sights set on victory at the 24 Hours of Daytona (USA), but a dramatic final stage dashed all hopes of a well-deserved reward for a great performance by BMW M Motorsport at the season opener of the IMSA WeatherTech SportsCar Championship (IWSC).

BMW M Motorsport
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LMDh
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IMSA Series
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GT Racing
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24h Races
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Customer Racing

BMW of North America Takes Green Flag to Start 50th Anniversary at Daytona; BMW M Endurance Challenge Begins 2025 IMSA Season.

Thu Jan 23 16:50:00 CET 2025Press Release

Woodcliff Lake, N.J. – Jan. 23, 2025 – The Ultimate Driving Machine® is alive and well in 2025 as BMW of North America celebrates the company’s 50th anniversary. Continuing its motorsport legacy, the year begins at Daytona International Speedway and the Rolex 24 At Daytona weekend.

BMW M Motorsport
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IMSA Series

BMW Group in the U.S. Donates $1 Million to the American Red Cross to Support Those Impacted by the Los Angeles Wildfires.

Thu Jan 23 16:00:00 CET 2025Press Release

Woodcliff Lake, NJ – January 23, 2025... The BMW Group in the U.S. is donating $1 million to the American Red Cross Disaster Relief Fund to support those impacted by the Los Angeles wildfires. The company is a long-standing partner of the American Red Cross and remains committed to supporting the organization’s work to care for the people impacted by disasters.

Corporate
 

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 3: “Bob Lutz: The New BMW AG Board Member Shakes up the Worldwide Distribution System” Written by: Jackie Jouret

Wed Jan 22 17:00:00 CET 2025Press Release

Within the automotive industry, Bob Lutz is legendary as a Car Guy, an executive who prioritized exciting, fun-to-drive cars over those with mass-market appeal. During his brief tenure as BMW’s board member for sales, Lutz fulfilled those expectations handily, fostering the creation of enthusiast-oriented cars like the 2002 turbo and 3.0 CSL, and by founding BMW Motorsport to put BMW back on the racetrack with a full-factory team.

Corporate
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Corporate Events
 

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 2: “Before BMW of North America: The Max Hoffman Era” Written by: Jackie Jouret

Wed Jan 22 16:51:00 CET 2025Press Release

If one character could be said to dominate BMW’s early years in the US, it’s Max Hoffman. As BMW’s sole distributor in this country from 1962 to 1975, Hoffman was a champion of the marque, one whose belief in BMW allowed cars like the 2002 to reach a broad audience of dedicated enthusiasts. Alas, Hoffman’s true role within BMW history is as much villain as hero, however, as it was with respect to nearly all of the marques represented at one time or another ...

Corporate
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Corporate Events
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Corporate Media
 

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 1: “Turn Your Hymnals to 2002”.

Wed Jan 22 16:50:00 CET 2025Press Release

Woodcliff Lake, N.J. - January 8, 2025...Can one magazine article change the course of automotive history? Though it’s hard to imagine in today’s fractured media landscape, that’s exactly what happened in April 1968, when Car and Driver published “Turn Your Hymnals to 2002,” an ecstatic review of a new BMW by contributing writer David E. Davis Jr.

Corporate
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Corporate Events
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Corporate Media

Roar before the 24: BMW M Motorsport teams and drivers intensively prepare for the 24h Daytona.

Tue Jan 21 17:15:00 CET 2025Press Release

During the Roar before the 24 last weekend, BMW M Motorsport drivers and teams intensely prepared for the first season highlight of the IMSA WeatherTech SportsCar Championship (IWSC), the 24 Hours of Daytona (USA). One week before the race, three test days featuring seven sessions were held, during which BMW M Team RLL with its two BMW M Hybrid V8s gave strong performances.

BMW M Motorsport
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LMDh
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IMSA Series
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GT Racing
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24h Races
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Customer Racing

New BMW Panoramic iDrive Revolutionizes Vehicle Operation.

Tue Jan 07 18:35:00 CET 2025Press Release

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Woodcliff Lake, NJ – January 7, 2025… The BMW Group presents the driving and user experience of the future at the Consumer Electronics Show (CES) 2025 in Las Vegas. BMW is providing the first opportunity to experience the close-to-production version of the new BMW iDrive – complete with its centrepiece, BMW Panoramic Vision – at the event. The software underpinning it all is the new BMW Operating System X, which acts as the intelligence hub behind the new ...

Technology
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BMW ConnectedDrive
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Infotainment, Control Concepts
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Driver Assistance Systems
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Mobility of the Future
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Electrification
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Corporate

BMW i Ventures Announces Investment in Phoenix Tailings to Expand & Stabilize the Processing of Rare Earth Elements in the U.S.

Mon Dec 30 22:00:00 CET 2024Press Release

Woodcliff Lake, NJ – December 30, 2024… BMW i Ventures announced today an investment in Phoenix Tailings, a pioneering metals production company dedicated to creating a zero-waste, zero-emission future. The Series B financing, which was led by Envisioning Partners and included additional participation from Yamaha Motor Ventures and Escape Velocity, will enable Phoenix Tailings to scale its rare earth processing operations to produce ~200 tons of rare earth ...

Technology
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BMW i

The new 2025 BMW C 400 GT.

Thu Dec 19 17:00:00 CET 2024Press Release

Woodcliff Lake, NJ – Dec. 19, 2024….BMW Motorrad USA proudly presents the new, updated 2025 C 400 GT premium mid-size scooter. The BMW C 400 GT, or Gran Turismo, receives technical improvements, new standard equipment and enhancements to comfort and usability. Excellent handling and riding characteristics combined with comfort, and premium features mean that the C 400 GT continues to be at the forefront of the premium midsize scooter segment.

C 400 GT
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C 400 X
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Scooter Technology
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Scooter
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C series

BMW M Motorsport season review 2024: 215 wins, over 1,000 races, and over 1,000,000 kilometres.

Tue Dec 17 22:15:00 CET 2024Press Release

BMW M Motorsport looks back on an intense 2024 season that, in addition to victories, titles, and podium finishes, has produced some other impressive figures. The three current race cars, the BMW M Hybrid V8, the BMW M4 GT3, and the BMW M4 GT4, together celebrated 215 wins, completed more than 1,000 races, and covered over one million kilometres.

FIA WEC
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BMW M Motorsport
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LMDh
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IMSA Series
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GT Racing
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24h Races
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Customer Racing

BMW Brings a “Little” Las Vegas Magic to CES 2025 for the Debut of the All-New UI/UX to the Neue Klasse.

Tue Dec 17 15:00:00 CET 2024Press Release

Woodcliff Lake, NJ – December 17, 2024… Visitors to the next Consumer Electronics Show (CES) in Las Vegas will be in for a “little” surprise when they visit the BMW Pavilion in the Silver Lot to experience the first-ever BMW Panoramic iDrive display- and operating-concept of the Neue Klasse in a “magical” way. With this presentation, BMW is not only showcasing technology that will be featured in the series production Neue Klasse vehicles for the first ...

Corporate
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Events
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Corporate Events
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Corporate Media

Eight drivers for four cars: BMW M Motorsport announces the line-ups for its 2025 LMDh programme.

Thu Dec 12 17:30:00 CET 2024Press Release

In 2025, BMW M Motorsport will enter its second season in the FIA World Endurance Championship (FIA WEC) and its third in the IMSA WeatherTech SportsCar Championship (IMSA series) with the BMW M Hybrid V8. To achieve its ambitious goals in both race series, BMW M Motorsport joins its forces in terms of driver line-up. Eight BMW M works drivers will share the driving duties for BMW M Team WRT in the FIA WEC and BMW M Team RLL in the IMSA series.

FIA WEC
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BMW M Motorsport
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LMDh
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IMSA Series
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