- The BMW Group launches SAE Level 2+ automated driving with HERE HD
Live Map
- The new 2023 BMW 7 Series is the first vehicle to roll out SAE
Level 2+ automated driving at speeds up to 85 mph in the US and Canada.
- Functionality will be extended to further models based on the same
technical platform.
- HERE already provides the BMW 7 Series with Predictive Routing and
Real-Time Traffic Information
Woodcliff Lake, NJ – November 7, 2022…HERE
Technologies, the leading location data and technology platform, today
announced that the BMW Group is utilizing the HERE HD Live Map, HERE’s
high-definition map, to enable hands-free driving in the United States
and Canada. HERE is one of the world’s first companies to provide
high-definition maps for Level 2+ automated driving capabilities in
series production vehicles. This is the result of a long-standing
collaboration between BMW and HERE on next generation mapping capabilities.
7 Series is the first BMW series production vehicle to use
HERE HD Live Map for hands-free driving.
BMW first introduced hands-free driving at a maximum speed of 85 mph
in 2018. Now, the all-new 7 Series is BMW’s first production vehicle
with SAE Level 2+ automated functionalities. With the HERE HD Live Map
onboard, this function enables hands-free driving on interstates and
highways, provided drivers remain focused on the road ahead and ready
to take control. Additionally, the HERE platform provides
functionality for the vehicle’s navigation system to display in
real-time where the SAE Level 2+ function can be activated safely.
Over time, the HERE HD Live Map will be integrated in additional BMW
models as automated driving capabilities increase across vehicles,
roadways, and regions.
“A digital HD map is essential for highly automated driving. HERE HD
Live Map is rich and reliable: it provides road geometry, route
profile, and traffic signs – all on a global scale,” said Dr. Nicolai
Martin, Senior Vice President Driving Experience at BMW Group. “We
have been working with HERE for many years to bring highly automated
driving to market, and we are no thrilled to see the result of our
collaboration finally come to life. Together, we are going one step
further in delivering on our promise to provide a superior driving
experience to our customers.”
“We’re delighted to see our HERE HD Live Map enable automated driving
at Level 2+ for BMW series production vehicles. This collaboration
demonstrates the value of maps for highly automated driving. We look
forward to supporting the expansion of Level 2+ to all types of
roads,” said Fred Hessabi, Executive Vice President and Chief Customer
Officer at HERE Technologies.
HERE HD Live Map: a key component to automated driving safety
and user comfort.
The HERE HD Live Map consists of rich, highly accurate and fresh
layers of data to support the vehicle in knowing exactly where it is
on the road and what road features lie ahead. The lane-level data
serves as a redundant source of information to the on-board sensors,
providing additional quality assurances for the system. HERE HD Live
Map helps a vehicle to proactively adjust its behavior to upcoming
road characteristics.
BMW 7 Series utilizes Predictive Routing and HERE Real-Time Traffic.
Like the BMW iX, the all-new BMW 7 Series also features HERE
Predictive Routing, a cloud-based routing functionality that learns
individual driving patterns to propose more personalized journeys. In
addition, the all-new BMW 7 Series uses HERE Real Time Traffic across
70 countries. The service delivers drivers detailed information on
traffic congestion with lane-level precision and potential road
hazards ahead, with automatic re-routing capabilities, helping drivers
stay safe and save time.
BMW Group In America
BMW of North America, LLC has been present in the United States since
1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in
2003. The BMW Group in the United States has grown to include
marketing, sales, and financial service organizations for the BMW
brand of motor vehicles, including motorcycles, the MINI brand, and
Rolls-Royce Motor Cars; Designworks, a strategic design consultancy
based in California; a technology office in Silicon Valley and various
other operations throughout the country. BMW Manufacturing Co., LLC
in South Carolina is the BMW Group global center of competence for BMW
X models and manufactures the X3, X4, X5, X6 and X7 Sports Activity
Vehicles. The BMW Group sales organization is represented in the U.S.
through networks of 350 BMW passenger car and BMW Sports Activity
Vehicle centers,145 BMW motorcycle retailers, 105 MINI passenger car
dealers, and 38 Rolls-Royce Motor Car dealers. BMW (US) Holding
Corp., the BMW Group’s sales headquarters for North America, is
located in Woodcliff Lake, New Jersey.
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Journalist note: Information about BMW Group and its products in the
USA is available to journalists on-line at www.bmwusanews.com, www.miniusanews.com and www.press.bmwna.com.
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