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PressClub USA · Article.
MINI celebrates production milestone - 20 years of the modern MINI.
Mon Apr 26 01:01:00 CEST 2021 Press Release
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Oxford, UK. The MINI brand and BMW Group’s UK manufacturing plants in Oxford and Swindon are celebrating twenty successful years of MINI production. In early 2001, production began for MINI body parts in Swindon and on the 26th April that same year, the first new MINI rolled off the line in Oxford.
Press Contact.
Andrew Cutler
BMW Group
Tel: 201-307-3784
Fax: 201-930-3254
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Author.
Andrew Cutler
BMW Group
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Oxford, UK. The MINI brand and BMW Group’s UK manufacturing plants
in Oxford and Swindon are celebrating twenty successful years of MINI
production. In early 2001, production began for MINI body parts in
Swindon and on the 26th April that same year, the first new MINI
rolled off the line in Oxford.
Over the past two decades MINI has built over 5 million cars in the
UK. Plant Oxford currently builds the MINI 3-Door Hatch, MINI 5-Door
Hatch, MINI Clubman and the MINI Electric, all on the same production line.
BMW Group Chairman of the Board of Management Oliver Zipse, who was
head of manufacturing at MINI Plant Oxford from 2007-2008, said:
“Congratulations to everyone at MINI Plants Oxford and Swindon for
reaching such a great manufacturing milestone. I still have very fond
memories of my time at Oxford. It was a real pleasure to work at the
home and heart of the MINI brand with such engaging and passionate
people, nearly one quarter of whom have dedicated these 20-years or
more to building our cars.”
MINI Plants Oxford and Swindon employ over 4,500 highly skilled
employees, including 130 apprentices, who all keep production moving
to build 1000 MINI a day - one every 67 seconds.
Peter Weber, Managing Director of Plants Oxford and Swindon (2019 –
present) said: “I am extremely proud of our teams at Oxford and
Swindon and the incredible job they do. Their continued commitment and
passion over the past 20 years has helped to strengthen MINI’s
reputation around the world.”
Plants Oxford and Swindon have been at the heart of their
communities for a very long time – 108 and 65 years respectively. In
recent years, Plant Oxford has become a must-see tourist destination
with 26,000 MINI fans enjoying the award-winning Plant Tours.
With the MINI Electric going into production in 2020, Plant
Oxford is already electrified and in the early 2030s, MINI will be
the first BMW Group brand to go fully electric. Plants Oxford and
Swindon have played a pivotal role in making MINI production more
sustainable over the past 20 years and are vital to the BMW Group’s
strategy to further reduce emissions.
MINI brand and UK
manufacturing: 20 highlights from 20 years.
2001 April 26 – Start of MINI Production at Plant Oxford
July 7 – New MINI Hatch is launched in the UK
(First Generation)
2004 The BMW Group announces £40 million investment at Plant
Swindon The first MINI Convertible is revealed (produced at Plant
Oxford, UK)
2006 Plant Hams Hall produces new engine family and supplies
Oxford for MINI production, creating the UK MINI Production Triangle
MINI Cooper S with John Cooper Works GP Kit unveiled
2007 July – MINI Plant Oxford pioneers innovative paint technology.
Plant Oxford is the first BMW Group manufacturing site to use IPP
(Integrated Paint Process). This highly innovative system brings
energy savings and emissions reductions of well over 10 per cent in
the painting of body shells. As well as enhancing the efficiency of
the entire paint process, IPP also supports BMW Group's
environmental objectives by dispensing with a solvent-based primer-surfacer.
2008 New MINI Clubman revealed for the first time (to be built
in Oxford)
2009 MINI E trial begins, backed by UK Government
BMW Group’s major UK field trial with MINI E model to
evaluate the technical and social aspects of
living with an all- electric vehicle in a real world
environment. Over 250,000 miles were driven on UK
roads in one year.
2010 The brand’s first SUV the MINI Countryman is revealed
(produced in Graz, Austria)
2011 MINI Coupé revealed
2012 MINI Roadster revealed
2013 MINI Paceman revealed
2014 The brand’s first MINI 5-Door Hatch is revealed
2014 One of the UK’s largest roof-mounted solar farms is
installed at MINI Plant Oxford. On the roof of the bodyshop,
the solar farm has more than 11,500 panels,
covering 20,000 square metres (five football
pitches). It generates enough electricity to power the
equivalent of 850 households (over 3 megawatts). This
allows Plant Oxford to reduce its carbon footprint by
approximately 1,500 tonnes of CO² per year.
2019 MINI Plant Oxford builds its 10 millionth MINI and is
awarded “Best Told Story” from the official tourism agency for
England, Visit England (won again in 2020). Plant Oxford opened
its doors to public tours in 2008, and they have been a roaring
success ever since
2019 The two bookends of the brand are announced – the third
MINI John Cooper Works GP (3,000 units globally) and the brand’s
first all-electric production car, the MINI Electric
2020 January – MINI Electric customer production begins at
Plant Oxford. The MINI Electric is fully integrated into the
production process at Plant Oxford, making it the first BMW Group
Plant to have electric running down the same line as the
combustion engine models, allowing flexibility in production
according to global demand. By the end of 2020, a total of 17,580
were sold and delivered to customers around the world, 3,385 of
which in the UK.
2020 October 27 – MINI reveals future product plans and new
strategy focusing on electromobility, crossovers and production of
models in China from 2023
2021 March 17 – MINI confirms its last combustion engine
model will be revealed in 2025 and the brand will become electric
only from the early 2030s
MINI in the US
MINI is an independent brand of the BMW Group. In the United
States, MINI USA operates as a business unit of BMW of North
America, LLC, located in Woodcliff Lake, New Jersey and includes
the marketing and sales organizations for the MINI brand. The MINI
USA sales organization is represented in the U.S. through a
network of 116 MINI passenger car dealers. MINI USA began selling
vehicles in the U.S. in 2002 with the introduction of the MINI
Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in
the U.S. has grown to encompass a model range of five unique vehicles.
Journalist notes: Media information about MINI
and its products is available to journalists on-line at www.miniusanews.com.
Follow us on Twitter at @MINIUSANEWS. Consumer information about
MINI products is available via the internet at: www.MINIUSA.com.
For media inquiries, please contact:
MINI UK
Georgina Cox
MINI Media Relations Manager Tel: 07815 370878
Email: Georgina.Cox@mini.co.uk
MINI USA
Andrew S. Cutler
Head of Corporate Communications, MINI USA
Tel: 201-307-3784
E-Mail: andrew.cutler@miniusa.com
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