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MINI USA OFFERS JOHN COOPER WORKS TUNING KIT FOR NEW MINI COOPER S

Woodcliff Lake, NJ - August 30, 2007... MINI USA announces the availability of the John Cooper Works Tuning Kit for the all-new MINI Cooper S introduced this year. The new kit, designed specifically for the Cooper S with a manual transmission and its twin-scroll turbocharged engine, offers increased horsepower and torque over that of the standard model.

MINI

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Andrew Cutler
BMW Group

Woodcliff Lake, NJ - August 30, 2007... MINI USA announces the availability of
the John Cooper Works Tuning Kit for the all-new MINI Cooper S introduced this
year. The new kit, designed specifically for the Cooper S with a manual
transmission and its twin-scroll turbocharged engine, offers increased
horsepower and torque over that of the standard model.

The tuning kit is just the latest addition to the successful line of MINI's
high performance John Cooper Works accessories which include suspension
upgrades, performance wheels and tires, body kits as well as exterior and
interior appearance accessories. A John Cooper Works Tuning kit calibrated for
the MINI Cooper S with an Automatic transmission will be made available later
in the year.

The John Cooper Works Tuning Kit boosts the output of the twin scroll
turbocharged engine from 172 to 189 horsepower. Maximum torque is also boosted
from 177 foot-pounds between 1,000 and 5,000 rpm to 185 foot-pounds between
1,750 and 5,000 rpm. With MINI's overboost function, peak torque for the kit
reaches a temporary level of 200 foot-pounds between 1,750 to 4,500 rpm.

Compared to the previous generation John Cooper Works Tuning Kit the new kit
offers an improvement in performance at a significantly lower price while
requiring fewer changes in components and labor time. Notable performance
improvements are seen in the accelerations times:

2006 MINI Cooper S with JCW Kit 2007 MINI Cooper S
with JCW Kit
0-60 MPH 6.5 seconds 6.5 seconds
50-75 MPH 4th gear 6.4 seconds 5.3 seconds
50-75 MPH 5th gear 6.7 Seconds 6.6 seconds
50-75 MPH 6th gear 8.9 seconds 7.6 seconds

The unique John Cooper Works kit is sold exclusively through MINI dealers and
is covered under MINI's comprehensive new car warranty. Key features of the
new 2007 John Cooper Works kit include a redesigned high-flow air intake box
with a performance air filter element, a low-restriction dual pipe sport
exhaust with larger diameter chrome tips and special reprogramming of the
electronic control unit to improve throttle response and overall performance.
The kit is also tastefully distinguished by JCW badges on the exterior of the
car as well as under the bonnet.

The air box that comes with the John Cooper Works Tuning Kit features a larger
aperture to allow more fresh air to enter though a special low restriction
filter element. In addition to dramatically increasing the airflow, the new
air box creates a more powerful induction sound that compliments the impressive
growl from the performance exhaust, also part of the kit.

The enhanced Electronic Control Unit (ECU) programming has been recalibrated to
optimize power output and drivability, resulting in lively throttle response
and increased acceleration in the mid-range torque band. The reprogramming
optimizes the power output by managing all engine control functions including
airflow, combustion, fuel delivery and spark advance.

The stainless steel Sport Exhaust System is a parallel-flow, low backpressure
system with superb interior and exterior noise quality. The system adds a
throatier, more powerful exhaust note, and has distinctive-looking twin chrome
exhaust tips engraved with the John Cooper Works logos.

Visual cues for the kit are understated and will appeal to the MINI
enthusiast. Unique chrome John Cooper Works badge adorns the front grill and
rear deck lid. Under the bonnet the low restriction air box is also
distinguished with a John Cooper Works logo.

The John Cooper Works kit is sold and professionally installed through all MINI
dealers in the U.S. A MINI Cooper S equipped with the dealer-installed package
is fully backed by MINI's 4 year, 50,000-mile new car warranty. Owners of an
existing MINI Cooper S may visit their local MINI dealer and have the kit
installed at any time. The balance of the factory warranty will still remain
in effect. The full 2007 John Cooper Works kit retails for $2,100.00 plus a
recommended 2 hours of labor for installation.

The Cooper name is forever entwined with MINI, originating with the 1961 MINI
Cooper, which was developed by John Cooper. Recognizing MINI's inherent
motorsport potential, Mr. Cooper's team produced cars that took numerous race
titles, and the MINI Cooper S became the stuff of legends with three Monte
Carlo Rally wins between 1964 and 1967, driven by greats such as Paddy Hopkirk
and Rauno Aaltonen.

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