MINI ELECTRIC PACESETTER MAKES UK DEBUT AT GOODWOOD FESTIVAL OF SPEED 2021

• UK debut of the new MINI Electric Pacesetter inspired by John Cooper Works.
• Murdoch London barbers join MINI for the third year.
• MINI ambassador and rally legend Paddy Hopkirk on the MINI
  stand on Saturday 10^th July for autographs.

Following its announcement in March, the MINI Electric Pacesetter inspired by John Cooper Works is making its UK debut at this year’s Goodwood Festival of Speed.

The MINI Electric Pacesetter is an extreme version of the brand’s electric model, which has been designed and developed as the new Safety Car in the Formula E. It will take to the infamous Goodwood Hill Climb during the racing weekend with MINI ambassador Charlie Cooper, grandson of John Cooper who inspired the John Cooper Works division of MINI, at the wheel. It will also be available for a closer look at the First Glance Paddock.

On the MINI stand the full model line-up will be showcased, including the newly launched MINI Hatch, MINI Convertible and MINI Electric, alongside the MINI Countryman SUV and distinctive MINI Clubman.

MINI ambassador and rally legend Paddy Hopkirk, who famously won the 1964 Monte Carlo Rally in the classic Morris Mini Cooper S Mk1, will be available to meet the public and sign autographs on Saturday 10^th July.

For the third year, Murdoch London will be joining MINI on the stand for the duration of the festival, offering complimentary grooming experiences by their handpicked expert barbers.

Goodwood Festival of Speed runs from Thursday 8^th to Sunday 11^th July 2021.

Ends

The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.

In 2020, the BMW Group sold over 2.3 million passenger vehicles and more than 169,000 motorcycles worldwide. The profit before tax in the financial year 2020 was € 5.222 billion on revenues amounting to € 98.990 billion. As of 31 December 2020, the BMW Group had a workforce of 120,726 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.
www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup
Twitter: http://twitter.com/BMWGroup
YouTube: http://www.youtube.com/BMWGroupView
Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/


MINI Press Office Contacts:

Helen Wilson
Senior Press Officer, BMW & MINI Communications
Tel: 07815 372480
Email: Helen.Wilson@bmw.co.uk

Georgina Cox                                                     
MINI Media Relations Manager
Tel: 07815 370878               
Email: Georgina.Cox@mini.co.uk

Emma Begley
General Manager, Product and Internal Communications
Tel: 07815 371062
Email: Emma.Begley@bmw.co.uk

Graham Biggs                
Corporate Communications Director
Tel:  07815 376867
Email: Graham.Biggs@bmw.co.uk

Media website:
www.press.bmwgroup.co.uk
www.mini.co.uk
www.twitter.com/miniuk
www.facebook.com/miniuk
www.youtube.com/miniuk