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THE HOUSE OF ROLLS-ROYCE CELEBRATES MOST SUCCESSFUL EVER YEAR FOR BESPOKE
Fri Jan 18 09:00:00 CET 2019 Press Release
Following the House of Rolls-Royce’s recent announcement of the highest annual results in its 115-year history, the marque reflects on some of 2018’s finest examples of Bespoke engineering, design and craftsmanship. Rolls-Royce shuns mass-luxury ‘tick-box’ options in favour of Bespoke creations that no other manufacturer can achieve.
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Malika Abdullaeva
Rolls-Royce Motor Cars
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Emma Rickett
Rolls-Royce Motor Cars
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Following the House of Rolls-Royce’s recent announcement of the
highest annual results in its 115-year history, the marque reflects on
some of 2018’s finest examples of Bespoke engineering, design and
craftsmanship. Rolls-Royce shuns mass-luxury ‘tick-box’ options in
favour of Bespoke creations that no other manufacturer can achieve.
2018 will be remembered as one of the most ambitious years for
the marque’s Bespoke Collective. Enjoying unprecedented demand for its
Bespoke creations, customers are offered near-limitless opportunities
to bring their own personal vision to their Rolls-Royce. The marque
has an expertly honed understanding of the super-luxury market’s
requirement for personally tailored and finely crafted items that are
more frequently found in the world of horology, super-yachts,
architecture and private aviation.
Each motor car is crafted by hand at the Home of Rolls-Royce, in
Goodwood, West Sussex, which is acknowledged and celebrated as a
Global Centre of Luxury Manufacturing Excellence.
Phantom ‘Whispered Muse’
Rolls-Royce Phantom
‘Whispered Muse’ is a contemporary masterpiece that reinterprets
Charles Sykes’ original drawings of the Spirit of Ecstasy. This
remarkable Phantom demonstrates Rolls-Royce’s unrivalled leadership in
the art of luxury. Whispered Muse’s design embraces Phantom’s unique
glass ‘Gallery’, an area in which to exhibit unique works of art and
design, by incorporating a sculpted silk adaptation of the Spirit of
Ecstasy, created by British artist Helen Amy Murray. The feminine form
of the ‘Graceful Little Goddess’ is echoed throughout the Bespoke
treatment of the motor car. As a finishing touch, the Spirit of
Ecstasy is crafted from Rose Gold – a first for Rolls-Royce Motor
Cars’ Bespoke division.
Commemorating the Czechoslovak Squadrons of the Royal Air
Force
An impressively creative twist on Dawn delivers an
important narrative that pays homage to Czech and Slovak airmen who
served in RAF squadrons No. 312 and No. 313 during the Battle of
Britain. The livery of Spitfires used by these Czechoslovak Squadrons
inspired the Dawn’s solid Grey exterior and Black coachline. Inside,
the door flight on the driver side carries the motto of the 313th
Squadron: “Jeden Jestráb Mnoho Vran Rozhání” (“One hawk chases away
many crows”), while the passenger side commemorates the guiding
principle of the 312th Squadron: “Non Multi Sed Multa” ("Not
many, but much"). Intricate embroidery on the headrests depict
the badges of the two squadrons and between the rear seats is an
interpretation of the Rolls-Royce Merlin engine that powered these
famous fighter planes. Inspired by original blueprints and engineering
drawings, the detailed needlework enhances the technical and
high-precision character of this significant motor car.
Scarcer than Gold – the Ruthenium Phantom
Gallery
Another outstanding example of Rolls-Royce’s
pinnacle motor car is a highly Bespoke Phantom known as the
‘Gentleman’s Tourer’, which presents an aesthetic carefully tailored
for trans-continental Grand Touring. The interior is a masculine,
operational space, created for long, ultra-luxurious journeys. One
feature in particular highlights the technical modernity of this motor
car – the Gallery is fashioned from ruthenium, a precious metal from
the platinum group. With only 20 tonnes mined annually – compared with
2,500 tonnes of gold – this is an especially precious addition to a
contemporary Phantom.
Silicon Valley meets Black Badge
Google’s Vice
President of Engineering and a well-known car enthusiast, Benjamin
Treynor Sloss, took delivery of a very personal Rolls-Royce Dawn Black
Badge at 2018’s Pebble Beach Concours d’Élégance. The Bespoke
Collective at Rolls-Royce reinterpreted the yellow-and-blue colour
scheme favoured across the rest of his collection, inspired by the
colours of the Modenese flag. A new, intense deep yellow named
‘Superflare’ is paired with the darkest of navy blues named ‘Pikes
Peak Blue’ – due to Mr. Sloss’s interest in the king of timed hill
climbs. The vivid colour scheme is continued throughout the interior,
with the seats, dashboard, tonneau cover and rear seat ‘waterfall’
clad in Navy Blue leathers, highlighted with Bright Yellow seat piping
and stitched Double-R headrest logos.
Phantom in Fuxia
A Bespoke Phantom was delivered
in 2018 to renowned collector, Michael Fux, during Monterey Car Week.
The Phantom was his eleventh Bespoke model from Rolls-Royce Motor
Cars, following the ‘Dawn in Fuxia’ that was handed over during Pebble
Beach 2017. As with a number of his other cars, the Phantom is
finished in a truly unique paint colour, which is his alone to use –
‘Fux Intense Fuxia Pearl’. Carrying over some of his favourite hues
from earlier cars, the interior is trimmed in a combination of vibrant
purple ‘Fuxia’ and ‘Arctic White’ leather. This striking Phantom joins
Mr Fux’s collection of more than 140 unique motor cars, which he uses
to help raise funds for his charity – the Michael Fux Foundation –
providing support to children and their families at the Miami
Children’s Hospital.
The Silver Ghost Collection
In 2018 Rolls-Royce
paid homage to the original Silver Ghost with the creation of 35
Bespoke examples – the ‘Silver Ghost Collection’. These motor cars
boast carefully-considered references to the past: a solid
sterling-silver Spirit of Ecstasy, a hammered-copper insert that pays
tribute to the material in the original’s engine bay, and the newly
created hallmark ‘AX201’, a tribute to the famous registration plate.
Further references to the model’s heritage include open-pore Tudor Oak
veneer with silver inlays throughout the cabin and a Bespoke coachline
that incorporates 100% pure silver particles.
Adamas – the darker side of contemporary
craftsmanship
Rolls-Royce unveiled Adamas in 2018, its
first ever Black Badge Collection, comprising 40 Wraiths and 30 Dawns.
The character of these motor cars is reflected by the Adamas name,
meaning ‘untameable’ or ‘invincible’, with the resilience of a
diamond. These Wraiths and Dawns showcase a darker side of
contemporary craftsmanship, with unbreakable carbon structures woven
into the motor cars to create a beguiling beauty that captures the
rebellious spirit of Black Badge. For the first time, the Spirit of
Ecstasy is formed from machined aerospace-grade carbon fibre, while
the dashboard clock is encrusted with laboratory-grown black diamonds.
Wraith Luminary Collection
This ‘highly charged’
series of just 55 Wraiths presented a world first for Bespoke
craftsmanship. On opening the coach doors, the owner is met by a truly
innovative statement of modern luxury, with intricately perforated
Tudor Oak wood veneers admitting light from an array of 176 LEDs. The
wood is sourced from the forests of the Czech Republic, selected for
its depth of colour and the density of the grain structure.
Rolls-Royce’s Bespoke engineers developed a unique shooting star
headliner, adding a playful aspect to the configuration of the 1,340
fibre optic lights. Further technical mastery is showcased through a
unique stainless steel hand-woven fabric used to highlight sections
throughout the cabin.
Dawn Aero Cowling
2018 saw the transformation of
Dawn. A Bespoke, lightweight ‘Aero Cowling’ tonneau cover is fixed in
position over the rear seat area, creating a roadster-style motor car
that can still be converted to a full four-seater when desired.
Crafted from ultra-lightweight carbon fibre and aluminium, the Aero
Cowling is sculpted to funnel airflow for enhanced comfort, and can be
matched to your personal specification of Dawn.
Cullinan Viewing Suite
The Rolls-Royce Viewing
Suite is automatically deployed at the touch of a button. Two
rear-facing, beautifully contemporary, fine leather chairs and a
cocktail table gracefully emerge from within the rear compartment –
creating a luxurious viewing platform from which to take in the
surroundings; whether that be a sporting engagement or some of the
world’s most breath-taking vistas. The launch of this feature
previewed the near-limitless opportunities for enhancing Cullinan with
highly Bespoke modules to suit all manner of lifestyle requirements.
CO2 EMISSIONS & CONSUMPTION.
CO2 Emissions (combined) 341 g/km*.
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