PressClub United Kingdom · Article.
The all-new BMW 3 Series Saloon.
Tue Mar 12 09:30:00 CET 2019 Press Kit
•Seventh generation 3 Series Saloon to debut at Paris Motor Show. • New design language focuses on clean, precise lines to emphasise superior driving dynamics. • New range of standard options for instrument panel and centre console. • BMW 330e model with plug-in hybrid drive available. • New BMW Intelligent Personal Assistant featured. • On sale from 9 March 2019 with OTR prices starting from £33,610.
Press Contact.
Chris Overall
BMW Group
Tel: +447815370990
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Author.
Chris Overall
BMW Group
The BMW 3 Series Saloon has had an unparalleled reputation both for
its quality, and supreme handling in the premium midsize segment for
more than 40 years and this, the seventh generation, raises the bar
even higher.
When the first BMW 3 Series was launched in 1975, it
revolutionised the segment and became BMW’s most successful model. The
saloon is the core of BMW 3 Series range (of which over 15 million
units have been sold worldwide) and is regarded as the heartbeat of
the BMW brand. With revised styling, superior driving dynamics,
exceptional efficiency and innovative features, this latest iteration
opens an exciting new chapter in 3 Series progression.
Exterior design
Precision, clean lines and bold contours are the hallmarks of
the new 3 Series Saloon, which has had its proportions radically
revised. The new car is 85 millimetres longer than its predecessor (at
4,709mm), 16 millimetres wider (1,827mm) and just 1 mm taller (1,442
millimetres). Added to that, its wheelbase has been extended by 41
millimetres to 2,851mm, as has its track widths (front: by 43mm, and
rear by 21mm).
At the front, the large BMW kidney grille elements are framed by
a single surround and split up by wide bars and link to the headlight
units. The customary BMW twin headlights feature the familiar two-way
split that is further emphasised by an eye-catching notch in the front
apron that rises into the headlight contour.
The bonnet has four contour lines leading to the BMW kidney grille.
At its leading edge, it sits flush with the upper edge of the
headlights and kidney grille. Both the front foglights and the Air
Curtains are integrated into the outer air intakes, which are inserted
into the front apron in a horizontal T shape on SE and Sport models.
This design was originally developed by the National Advisory
Committee for Aeronautics (NACA) for the intake air in jet engines and
later became a feature of classical racing cars.
A pair of character lines rise to the rear of the car at
door-handle level and a contour line near the side skirts guides the
eye to the sculpted rear wheel arches. Another feature is the
‘Hofmeister kink’ – the familiar counter-swing at the trailing edge of
the side window graphic. A BMW hallmark, this element of the window
frame is now integrated into the C-pillar, giving the rear doors a
“freestanding” glass edge.
Surface contours lead into the rear apron from the side skirts
and extend in an upwards movement via the rear lights up to the
spoiler lip on the boot lid. At the rear slim, darkened light units
house L-shaped taillights.
From launch, customers can choose from two non-metallic colours
and ten metallic shades including the brand new Portimao Blue metallic
which is unique to the top-selling M Sport model.
Interior
The interior is designed to accentuate the spaciousness of the
cabin and the driver-focused cockpit. The instrument panel has a
modern, light look with horizontal lines, high-quality electroplated
trim strips and contours that extend into the doors.
The newly-designed instrument cluster and Control Display form a
large surfaced screen grouping, while the controls not included in
these units are arranged into clearly structured function panels.
Displays and buttons for the air conditioning are at the centre
of the instrument panel while the light functions are operated via a
panel of buttons next to the steering wheel. The start/stop button for
the engine is now positioned in a control panel in the centre console
that houses the gearshift lever or newly designed selector lever, the
iDrive Controller, electromechanical parking brake and the buttons for
the Driving Experience Control switch unit.
The range of standard and optional interior trim elements
available for the instrument panel and centre console is almost
entirely new. As well as open-pore fine wood options, customers can
choose from a variety of aluminium trims including a new Aluminium
“mesh effect” interior trim.
Increased standard equipment
The entry level SE model features substantially increased
standard specification. It includes Adaptive LED headlights with
cornering light and eyebrow indicators, BMW Welcome Light Carpet,
Interior Ambient Lighting with up to 11 colour settings, Parking
Assistant with reversing camera and latest generation reversing
assistant, Electric folding mirrors, Three-zone air conditioning and
enhanced Acoustic glazing. All 3 Series models benefit from 40:20:40
split folding rear seats and folding rear headrests as standard. The
entry model features a leather Sport steering wheel and BMW Live
Cockpit plus, with its 8.8-inch central instrument cluster.
The SE models get line-specific front and rear bumper design,
and they also come with exclusive 17-inch light-alloy wheels or
optional 18-inch wheels, bespoke door sill strips and LED front foglights.
The Sport model adds exterior features including BMW Individual
high-gloss Shadow Line trim for the side window surrounds, plus kidney
grille slats and trim elements for the air intakes and rear apron in
High-gloss Black. The Sport model’s interior features an interior trim
in High-gloss Black and Sports seats for the driver and front
passenger. The Sport model also comes equipped with 18-inch alloy
wheels, Vernasca leather seats and Front heated seats.
The top-selling M Sport model features particularly large air
intakes as well as a different design for the front bumper, side
skirts and rear apron. It also includes BMW Individual high-gloss
Shadow Line trim, Kidney grille slats in High-gloss Black, air intake
trim in High-gloss Black and a rear diffuser in Dark Shadow. Inside
there are Sports seats, an M leather steering wheel, an
anthracite-coloured BMW Individual headliner and an interior trim in
Aluminium Tetragon, new Vernasca leather seats trims and heated front
seats. The M Sport model will also feature as standard the new BMW
Live Cockpit Professional with a 12.3-inch digital instrument cluster,
10.3-inch central instrument cluster and BMWs brand new Operating
System 7.0 with the Intelligent Personal Assistant.
Engines and powertrain
The upgraded four-cylinder engines from the BMW Group’s
Efficient Dynamics family are used in the BMW 330i and the BMW 320d.
The 3 Series Saloon will feature a new-generation six-speed manual
gearbox and the eight-speed Steptronic transmission. As an alternative
to rear-wheel drive, the BMW xDrive all-wheel-drive system will also
be available for the new BMW 320d at launch.
Systematic upgrades have been made to the BMW TwinPower Turbo
technology for the two-litre, four-cylinder diesel engines in the BMW
320d and BMW 320d xDrive models. It now includes multi-stage
turbocharging, which brings increased efficiency across all engine
speeds. The revised diesel has a maximum output of 190hp and a peak
torque of 400Nm enabling the BMW 320d to accelerate from zero to 62
mph in 7.1 seconds (automatic: 6.8 seconds) while the BMW 320d xDrive
can get from zero to 62mph in 6.9 seconds. Average fuel consumption is
54.3-56.5mpg (automatic: 53.3-55.4mpg) for the 320d and 49.6-52.3mpg
for the 320d xDrive. The 320d’s CO2 emissions are 115g/km (automatic:
110g/km) while the 320d xDrive’s CO2 emissions are 118g/km.
Model | Power output (hp) | Peak Torque (NM) | Acceleration 0-62mph | Top Speed (mph | Fuel consumption combined (mpg) | CO2 emissions (g/km) | Price from |
BMW 318d | 150 | 320 | 8.4 (8.3) | 140 (139) | 55.4-58.9 (52.3-55.4) | 113 (109) | £32,450 |
BMW 320d | 190 | 400 | 7.1 (6.8) | 149 | 54.3-56.5 (53.3-55.4) | 115 (110) | £33,610 |
BMW 320d xDrive | 190 | 400 | (6.9) | (145) | (49.6-52.3) | (118) | £36,800 |
BMW 330d | 265 | 500 | (5.5) | (155)* | (46.3-47.9) | (133) | £39,630 |
BMW 320i | 184 | 300 | (7.1) | (149) | (41.5-43.5) | (129) | £32,220 |
BMW 330i | 258 | 400 | (5.8) | (155)* | (40.4-41.5) | (134) | £37,660 |
BMW 330e | 252 (293 with XtraBoost) | 420 | 6.0 | 143 | 138 | NA | NA |
*Electronically limited
Further models, the 320i, 318d and 330d, will make their debuts in
April 2019 while the plug-in electric hybrid 330e and M Performance
M340i xDrive will go on sale in July 2019. The 320i has a
four-cylinder engine developing 184hp and 300Nm of torque and equipped
as standard with an eight-speed automatic transmission its average
fuel consumption is 41.5-43.5mpg with CO2 emissions of 126g/km. The
318d with its four-cylinder 2.0-litre diesel engine that produces
150hp and 320Nm of torque will be available with either a six-speed
manual or eight-speed automatic gearbox. Average fuel consumption is
55.4-58.9mpg (automatic: 52.3-55.4mpg) with CO2 emissions of 113g/km
and 109g/km respectively.
The 330d’s 3.0-litre straight-six develops an impressive 265hp
and 580Nm of torque for a zero to 62mph time of 5.5 seconds. As
standard it features an eight-speed automatic transmission and has an
average economy of 46.3-47.9mpg and CO2 emissions of 133g/km.
The M Performance model in the 3 Series line up, the M340i
xDrive, will feature a 3.0-litre straight-six turbocharged engine and
with xDrive intelligent four-wheel drive and an eight-speed automatic
transmission it will accelerate from zero to 62mph in just 4.4
seconds. When it goes on sale in July 2019 it will be joined by the
330e PHEV.
The 330e has a four-cylinder petrol engine teamed with an
electric motor for a combined peak output of 252hp and 420Nm of torque
and an all-electric range of over 35 miles.
Chassis technology
To maximise the handling capabilities of the new 3 Series Saloon
BMW has increased the front and rear track, camber values for the
front wheels and stiffened the body and suspension mountings. Used for
the first time in a BMW model, the lift-related dampers are part of
the car’s standard chassis to balance comfort and agility. An
addition, overall body rigidity is up by some 25 per cent, rising to
as much as 50 per cent in certain areas, while the suspension spring
rate is up by 20 per cent over the previous-generation.
Overall, the new BMW 3 Series Saloon weighs up to 55kg less than
its predecessor. The body itself is 20kg lighter, while aluminium
front spring struts and engine subframe have cut 7.5kg from the
overall weight. A further weight saving of almost 15kg is due to the
use of aluminium for the bonnet and front side panels.
Aerodynamic improvements have also been applied. The drag
coefficient (Cd) of the BMW 320d, for example, has been reduced from
0.26 to 0.23 thanks to an almost completely sealed underbody,
aerodynamically optimised wheels, the use of Air Curtains at the front
and the latest generation of active air flap control, which extends
across the BMW kidney grille and lower air intake. M Sport models
which feature the M Sport suspension as standard, including all the
all-wheel-drive versions, have a 10mm lowering of the car’s ride height.
Adaptive M suspension with electronically controlled dampers
For M Sport models, as an alternative to the M Sport suspension
customers can specify Adaptive M suspension that now results in a
perceptible variation in the damping characteristics when switching
between the driving modes using the Driving Experience Control switch.
Drivers can select COMFORT mode for relaxed driving, SPORT mode for a
dynamic driving style, while ADAPTIVE mode automatically adjusts to
the driving style and, depending on the equipment specified, to the
route itself. The Adaptive M suspension can be purchased as part of
the M Sport Plus package.
Both the BMW 320d and BMW 320d xDrive SE models are equipped as
standard with 17-inch light-alloy wheels while the Sport and M Sport
models feature unique 18-inch wheel designs and optional 19-inch
light-alloy wheels are available – as are high performance tyres on
the 330i and 330d M Sport models.
The 320d and 320d xDrive M sport models can be specified, as
part of the M Sport Plus package, with uprated M Sport brakes. These
lightweight model-specific brake discs have a grey cast iron friction
ring with an aluminium brake disc chamber, while the blue-painted
callipers feature the M logo to give the car a sporty look. The M
Sport brakes are included as standard on 330i and 330d M Sport models.
The new 3 Series Saloon also includes Dynamic Stability Control
(DSC) which features anti-lock braking (ABS) and Dynamic Traction
Control (DTC), but also a variety of stabilising functions and the
Start-Off Assistant. The Performance Control function is also
standard. This system improves agility by varying the drive torque
through the rear wheels depending on conditions.
The M Sport differential for the rear axle is available as an
option for the BMW 330i and BMW 330d models in combination with the M
Sport Plus package. The electronically controlled, fully variable
locking function in the rear differential helps to enhance traction,
agility and cornering in dynamic and challenging road situations.
Interior and equipment
The cabin has been improved to maximise driver focus while
offering more space and increased comfort. Shoulder room in the front
of the cabin has also increased, and passengers in the rear benefit
from more legroom. The distance between the front and rear seats has
been extended by 11 millimetres, and all occupants have more headroom.
Getting in and out of the car is easier for the rear passengers
because the door aperture height has been increased. The rear
compartment can accommodate a row of three child seats, two of which
can be locked into place using ISOFIX anchor points. Standard 40:20:40
split-folding backrests on the rear seats give maximum flexibility.
Newly designed standard seats in SE models offer greater
long-distance comfort while the sports seats equipped in the Sport and
M Sport models feature a broader range of adjustment. Seat heating is
standard on Sport and M Sport models, but available within the SE Plus
package on SE models. Both the standard seats and sports seats can be
specified with electric adjustment including memory. The new Vernasca
leather upholstery is a standard feature on Sport and M Sport models
and comes in a choice of four colours with special decorative quilting
and seam patterns, which vary according to the model line.
The new BMW 3 Series Saloon features a restyled leather sports
steering wheel with multifunction buttons, thumb rests and
electroplated applications. The M Sport models benefit from their own
unique M leather steering wheel. Also optional is an electric glass
sunroof, which has been increased in length by 100 millimetres. The
interior liner has a motorised opening and closing action, just like
the glass roof itself.
Boot capacity is 480 litres, and its new partitioning into
primary luggage compartment and separate storage compartments has
created an additional 36 litres of space. Automatic Tailgate operation
and an electrically retractable towbar are also optional. If the
Comfort Access option is specified, the car can automatically unlock
when the radio remote control is detected in its immediate vicinity
and lock again when it moves out of range. This also includes
hands-free opening and closing of the boot lid and is available as
part of the Comfort package. For added security, a new movement sensor
in the key permanently monitors whether the key is being carried (and
therefore is always transmitting) or has been put down on a table, for
example, allowing it to switch into standby mode removing the risk of
the key signal being picked up by transmitter devices.
Adaptive LED headlights and LED foglights are standard,
LED
headlights with extended features include a dynamic cornering
light function. Optionally available for the first time on a BMW 3
Series, BMW Laserlight features adaptive functionality, high beam
assistant and selective beam and has a non-dazzling high-beam that
extends to over 500 metres, almost double that of the full-LED
headlights. These are selected with the Visibility Package and cost
£1500 on all models.
Standard-fit equipment includes rain sensor, automatic headlight
activation, a Bluetooth hands-free phone facility, automatic climate
control (including three zones with independent controls for the
driver, front passenger and rear passengers) and acoustic glass for
the windscreen, driver and passenger side windows which dramatically
reduces cabin noise.
DAB radio comes as standard on the BMW 3 Series Saloon. This
audio system features six speakers with an output of 100 watts. The
optional 464-watt Harman Kardon surround sound system with 16 speakers
and a digital seven-channel amplifier is available as part of the
Technology package.
Package and Option Simplification
The package and option structure for the new 3 Series has been
dramatically simplified, with a package and option list reduced to 6
main packages and around 10 single options. The packages group
together options which share similar functionality or customer
benefit, and will ease the ordering process while still allowing for a
wide degree of personalisation.
The M Sport Plus package combines a 19-inch wheel, M Sport
brakes (18d, 20i, 20d and 20d xDrive) Adaptive M Suspension, Sun
Protection Glazing, M Seat belts, Black kidney grills, M Rear spoiler.
The 330i models with M Sport Plus also gain the electronic M differential.
A new Technology package combines the Harman Kardon speakers,
Head Up Display, Extended Bluetooth with Wireless Charging and Gesture
Control. The Comfort package combines the Heated Steering Wheel,
Comfort Access, Automated Tailgate and Storage Compartment package.
The Premium package includes Electric Seats with memory, Lumbar
Support and the Electric Glass Sunroof.
Safety systems
The car features as standard with Active Guard Plus which
includes speed limit information, lane departure warning and Collision
and Pedestrian Warning with City Braking function along with Cruise
Control with braking function.
Customers can also order the Driving Assistant Professional
package that includes the Driving Assistant as well as Active Cruise
Control with Stop & Go, Steering and Lane Control Assistant, Lane
Keeping Assistant with active side collision protection, Priority
Warning and Wrong-way warning systems and Cross-Traffic Alert.
The latest generation of BMW’s Head-Up Display is optional and
available as part of a Technology package. This has a projection area
70 per cent larger than in the outgoing version. It also has enhanced
graphics, additional display readings as well a distance warning that
flashes up a graphic icon to alert the driver when they get too close
to the vehicle in front.
Parking Assistant features front and rear PDC, a reverse camera
and has a parallel parking function and is fitted as standard. Another
new feature of the Parking Assistant is the Reversing Assistant. This
system offers automated reversing in confined spaces where the driver
does not have a clear view, such as multi-storey car parks or
entrances to courtyards. The system can reverse the vehicle for
distances of up to 50 metres by steering it along the same line it has
just taken when moving forward: all the driver has to do is operate
the accelerator and brake pedals.
Customers can choose to upgrade to Park Assistant Plus which
includes the Park View, Panorama View and 3D Top View features. These
can create a 360 degree image of the vehicle and its surroundings –
from different perspectives – in the Control Display. This introduces
Remote 3D View function gives drivers the ability to call up a
three-dimensional live image of their vehicle and its immediate
vicinity on their smartphone.
BMW Intelligent Personal Assistant
New for the BMW 3 Series Saloon, drivers and passengers will be
joined by the BMW Intelligent Personal Assistant, an intelligent,
digital character that responds to the prompt “Hey BMW”. This will
mark the start of a new era for the BMW Group in which drivers will
increasingly be able to operate their car and access its functions and
information simply by speaking.
BMW’s Intelligent Personal Assistant learns routines and habits,
and is subsequently able to apply them in the appropriate context. The
system helps the driver, learns their preferences and is familiar with
their favoured settings – e.g. for the seat heating or the places they
drive to frequently using the navigation system (“Take me home”). One
unique feature over other digital assistants is that drivers can give
the Intelligent Personal Assistant a name (for example, “Charlie” or
“Joy”) to create even greater individuality and personality. Not only
does the Intelligent Personal Assistant await the driver’s every
command, it is always there to assist them and even provide casual
conversation (“Hey BMW, what’s the meaning of life?”). Familiarisation
with the vehicle’s functions will be learnt and the ability to operate
them as required. Saying “Hey BMW, I’m cold” will prompt the BMW
Intelligent Personal Assistant to adjust the temperature inside the
car accordingly.
The arrival of the BMW Intelligent Personal Assistant ensures
there is always a genuine BMW professional on board. This gives the
ability to explain all sorts of different functions (“How does the
High Beam Assistant work?”), provide current status information (“Is
the oil level okay?”) and help answer questions (“What messages do I have?”).
The Intelligent Personal Assistant is, the ideal co-driver and
comes in particularly useful during every day driving (“Hey BMW, look
for the nearest fuel station on our route”). To make navigation
particularly easy, drivers can allow access to their calendar and
contacts, which will enable the assistant to find parking spaces at
the destination, provide information on traffic jams along the route
and remind the driver when they need to set off.
The assistant will benefit from constant technical upgrades and
be able to learn more and more preferences and favoured settings. The
assistant takes further strides forward with every command given,
every question asked and every setting made.
BMW Digital Key: turning the smartphone into a car key
The BMW Digital Key employs Near Field Communication (NFC)
technology to allow the new BMW 3 Series Saloon to be locked and
unlocked from a smartphone. Holding the smartphone up to the door
handle opens the car and, once inside, the engine can be started as
soon as the phone has been placed in the wireless charging or
smartphone tray. Accessible via the BMW Connected app, the Digital Key
offers unrivalled flexibility as the driver can share it with up to
five other people. The BMW Digital Key is available for NFC-capable
Samsung Galaxy smartphones running Android 8.1 and above.
Connected Navigation
Connected Navigation offers a range of digital services to make
route planning both in the car and away from it, much easier. With
this new technology drivers can send destinations from various apps
straight to their car’s navigation system and the most important
destinations will be stored meaning important addresses can be
accessed from any device at any time. A new feature is the Parking
Space Assistant, which proposes various parking options to the driver
in good time before the destination is reached. This service includes
providing information on the nearest multi-storey car park as well as
proposing routes offering a good chance of finding a parking spot
close to the destination. The existing On-Street Parking Information
has also been incorporated into the scope of functions that form
Connected Navigation.
The BMW Operating System 7.0 display and control concept
The all-new instrument cluster and Control Display takes
intuitive operation to the next level and is designed to help drivers
concentrate on the road ahead. The BMW Live Cockpit Plus is standard
on SE and Sport models and adds features such as a Touch Controller, a
navigation system, two USB ports for data transfer and a WiFi
interface. The control display is 8.8-inch and features a touchscreen,
whilst the instrument cluster has a 5.7-inch colour display.
As part of BMW Live Cockpit Plus the new BMW 3 Series includes a
host of connected Services as standard, Emergency Call, Teleservices,
Over the air and USB map updates, BMW App connectivity and Intelligent
Voice assistants. In addition to this we see the introduction of the
BMW Connected Package Plus as standard. This features elements drivers
are accustomed to, such as Remote Services, Real Time Traffic
Information, but with the addition of Concierge Services and Apple
CarPlay Preparation.
Apple CarPlay Preparation will now be standard on all new BMW 3
Series models. This service will be included for one year from build,
but then renewable via the BMW ConnectedDrive portal thereafter, at
either one year, three years or lifetime subscriptions.
The BMW Live Cockpit Professional is standard on M Sport models
and includes an instrument cluster behind the steering wheel with a
screen diagonal of 12.3 inches and a 10.25-inch Control Display. This
equipment package also features an adaptive navigation system and a
hard-drive-based multimedia system.
On the BMW Live Cockpit Professional the standard connectivity
increases further, with the standard inclusion of BMW Connected
Package Professional. This builds on the services offered in the BMW
Connected Package and includes additional functionality including, BMW
Intelligent Personal Assistant, On-Street Parking Information,
Connected Navigation and Intelligent Vehicle Functionality, which
learns drivers habits and learns rules.
BMW Live Cockpit Professional drivers get all the benefits of
the new BMW Operating System 7.0. It is customisable to give
personalised displays. In the main menu on the Control Display, the
driver can configure up to ten pages, each showing two to four tiles
with live content. Both the content and the graphics are personalised
to an even greater degree – even the vehicle mock-up matches the
actual model colour and equipment line. The Control Display graphics
adapt depending on the operating method and the voice control system
(based on natural language understanding) is better than ever before.
The optional BMW gesture control now works with two extra gestures,
bringing the total to seven.
The BMW 3 Series is on sale from 9 March 2019 with OTR prices
starting from £33,610.
Ends
The BMW Group
With its four brands BMW, MINI,
Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading
premium manufacturer of automobiles and motorcycles and also provides
premium financial and mobility services. The BMW Group production
network comprises 30 production and assembly facilities in 14
countries; the company has a global sales network in more than 140 countries.
In 2018, the BMW Group sold over 2,490,000 passenger vehicles
and more than 165,000 motorcycles worldwide. The profit before tax in
the financial year 2017 was € 10.655 billion on revenues amounting to
€ 98.678 billion. As of 31 December 2017, the BMW Group had a
workforce of 129,932 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
.
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For further information please contact:
Lauren Prema
BMW Media Relations Executive
Tel: 07815
370746
Email: Lauren.Prema@bmw.co.uk
Piers Scott
General Manager, Product and Internal
Communications
Tel: 01252 921265
Email:
Piers.Scott@bmw.co.uk
Graham Biggs
Corporate Communications Director
Tel:
01252 921256
Email: Graham.Biggs@bmw.co.uk
Article Offline Attachments.
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Press release PDF, EN, 182.65 KB
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History of the BMW 3 Series PDF, EN, 294.14 KB
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Standard and optional equipment PDF, EN, 506.4 KB
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Technical data PDF, EN, 91.94 KB