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EXTRAORDINARY ELLIE DRIVEN TO BE THE BEST

Gold medallist learns to drive in her MINI as she prepares for London 2012

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Sarah Heaney
BMW Group

Double Paralympic gold medallist, Ellie Simmonds MBE, has added to her preparations for London 2012 by learning to drive in her specially adapted MINI One Hatch which she received as part of MINI’s commitment to be the biggest fan of ParalympicsGB and TeamGB.

 

The 17-year old, who is originally from Walsall, spends weekdays training in Swansea and a considerable amount of time travelling between the two. She’s looking forward to gaining the greater independence it will offer:

 

“I’m really enjoying being out on the road and my MINI is perfect – I can’t wait to pass my test! It will be really great to be able to drive myself around and the support is really helping me to do that.”

 

To allow Ellie to make the most of her new car, the MINI’s interior has been redesigned to feature a false floor in the driver’s foot well and pedal extensions.

 

Ellie’s car is just one of a number that BMW will be adapting as part of its role as the Official Automotive Partner of London 2012. Various cars will be adapted to the requirements of disabled volunteers with modifications including push-pull hand controls for brake and accelerator, left-foot throttles and steering balls all in the process of being installed.

 

BMW was chosen by the London Organising Committee of the Olympic Games (LOCOG) as the Official Automotive Partner to London 2012. As part of the partnership, BMW will supply a range of Efficient Dynamic diesel cars, hybrids and electric vehicles, achieving average CO2 emissions below the LOCOG target of 120g/km, as well as bicycles and motorcycles.

 

To find out more about our performance team and to view the athletes’ performance moments visit www.bmw.co.uk/London2012.

 

Ends

 

The BMW Group

With its three brands – BMW, MINI and Rolls-Royce – the BMW Group is one of the world’s most successful premium manufacturers of cars and motorcycles. It operates internationally with 24 production sites in 13 countries and a global sales network with representation in more than 140 countries.

During the financial year 2010, the BMW Group sold 1.46 million cars and more than 110,000 motorcycles worldwide. The profit before tax for 2010 was euro 4.8 billion on revenues amounting to euro 60.5 billion. At 31 December 2010, the BMW Group had a workforce of approximately 95,500 employees.

The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last seven years.

 

For further information please contact:

Toan Ravenscroft                freud communications

Tel: 02030 036 684            Email: Toan.Ravenscroft@freud.com

 

Michelle Roberts                 Corporate Communications Manager London 2012

Tel: 01344 480 719            Email: Michelle.Roberts@bmw.co.uk

 

MINI Press Office Contacts:

 Jemma Chalcroft                           MINI Media Relations Executive

Tel: 01344 480739         Email: Jemma.Chalcroft@mini.co.uk

 Sarah Heaney                  MINI Media Relations Manager
Tel:  01344 480110        Email: Sarah.Heaney@mini.co.uk

 Wieland Bruch                 Corporate Communications Manager

Tel: 01344 480113         Email: Wieland.Bruch@bmw.co.uk

 Graham Biggs                  Corporate Communications Director

Tel:  01344 480109        Email:  Graham.Biggs@bmw.co.uk

 

 

Media website: www.press.bmwgroup.co.uk
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CO2 emission information.

The values for fuel consumption, CO2 emissions and energy consumption shown were determined in a standardised test cycle according to the European Regulation (EC) 715/2007 in the version currently applicable. The figures refer to a vehicle with basic configuration in Germany and the range shown considers transmission (automatic or manual) and the different wheels and tyres available on the selected model and may vary during the configuration.

The values of the vehicles labelled with (*), are already based on the test cycle according to the new WLTP regulation and are translated back into NEDC-equivalent values in order to allow a comparison between vehicles. More information on the transition from NEDC to WLTP test procedures can be found here.

These figures are intended for comparison purposes and may not be representative of what a user achieves under usual driving conditions. For plug-in hybrid vehicles and battery electric vehicles the figures have been obtained using a combination of battery power and petrol fuel after the battery had been fully charged. Plug-in hybrid vehicles and battery electric vehicles require mains electricity for charging. The CO2 emissions labels are determined according to Directive 1999/94/EC and the Passenger Car (Fuel consumption and CO2 Emissions Information) Regulations 2001, as amended. They are based on the fuel consumption, CO2 values and energy consumptions according to the NEDC cycle.

A guide on fuel economy and CO2 emissions which contains data for all new passenger car models is available at any point of sale free of charge. For further information you can also visit this link.

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