Cherished by MINI

MINI dealerships across the UK will be putting the spotlight on the Approved
used MINI programme, MINI Cherished, on the weekend of 2nd and 3rd June.
Potential customers will be able to view a large variety of cars in the range
from first-generation hatches and Convertibles with the comfort of knowing that
all cars have passed the thorough, detailed checks to be allowed on the scheme.

There will also be the chance to be entered into a competition to win a UK
weekend break worth £300 and MINI Insurance is offering a 25 per cent discount
on its policies.

A Cherished MINI offers: 12 month unlimited mileage warranty, 12 month
Emergency service cover, 12 month MOT, independent mileage and history check
and full service history.

In addition, with 96 per cent of new MINI buyers purchasing the five years /
50,000 miles MINI tlc and tlc XL service packages, it's likely that a Cherished
buyer will benefit from these as the packs are transferable to subsequent
owners.

Andy Hearn, MINI UK General Manager: "The award-winning MINI Cherished scheme
offers assurance to customers that they're buying a MINI in the best possible
condition for their driving adventures. MINI's excellent residual values mean
owners also have the added confidence of making a good financial decision. Six
years after the car first went on sale and even with the arrival of the 2nd
generation MINI, a typical three-year old MINI Cooper still holds a value of 73
per cent on the forecourt, up to 20 per cent more than an average competitor. "

MINI Cherished sales have been increasing in line with the new car sales. In
2006, 23,746 Cherished MINIs were sold and year to date in April, sales are up
by nearly 25 per cent.