PressClub Portugal · Article.
Yet more in-car entertainment for current BMW and MINI models: Paramount+ further enriches the digital customer experience.
Wed Oct 09 00:01:00 CEST 2024 Informação à Imprensa
+++ New partnership between BMW Group and Paramount+ +++ Introduction of the subscription streaming service offers a wide selection of blockbusters, new originals and hit shows for in-car enjoyment +++
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Joao Trincheiras
BMW Group
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Author.
Martin Tholund
BMW Group
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Munich. The BMW Group is bringing the popular
streaming service Paramount+ to its cars, allowing
subscribers to access a wide choice of blockbusters, new originals and
hit shows such as Star Trek Discovery. Paramount+ subscribers who own
current vehicles with BMW or MINI Operating System 9 are able to
stream Paramount+ content offerings on the control display whenever
the vehicle is stationary*. This means they are able to pass the time
during charging stops or breaks on longer journeys with premium in-car
entertainment. The content automatically switches off again for safety
reasons when the journey resumes. Paramount+ is now available in
conjunction with BMW Digital Premium or the MINI Connected Package and
launches in Austria, France, Germany, Italy, UK, USA, and Switzerland.
Paramount+ has a broad and popular entertainment collection
ranging from high-stakes dramas such as Tulsa King to
next-gen franchises that build on fan favourites like
Knuckles, Star Trek series like Star Trek:
Strange New Worlds and Tales of the Teenage Mutant Ninja
Turtles. The streaming service is also home to an extensive
library, as well as live sports and breaking news.
Subscribers can access Paramount+ content offerings via the
Video App (DTS AutoStage Video Service Powered by TiVo™) in the latest
infotainment systems of BMW and MINI. The Video App brings together a
wealth of video content from a wide range of providers, including news
and live or on-demand shows. A number of streaming services are
available internationally, including Paramount+, Pluto TV, Bloomberg,
TED, Yahoo! and Chili. These are accompanied by market-specific
streaming services.
* Paramount+ subscription is not included in BMW Digital Premium
/ MINI Connected Package.