PressClub Portugal · Article.
The 20th BMW Motorrad Days on 2 & 3 July in Berlin.
Tue Apr 12 16:00:00 CEST 2022 Informação à Imprensa
World's largest BMW Motorrad meeting to be held in the German capital for the first time.
Press Contact.
Joao Trincheiras
BMW Group
Tel: +351-21-487-3080
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Author.
Joao Trincheiras
BMW Group
Munich/Berlin. The 20th edition of the BMW Motorrad
Days will take place on 2 & 3 July 2022 at the exhibition grounds
in Berlin. Directly after the Pure&Crafted Festival (1 July), the
world's largest BMW Motorrad meeting will attract the international
fan community to the German capital for the first time.
“We believe Berlin is the perfect place for the BMW Motorrad
Days. As an international city offering a rich cultural experience, a
wide range of excursions in the surrounding area and a unique
lifestyle, the capital of Germany has everything it takes to make the
BMW Motorrad Days even more diverse and attractive,” says Dr. Markus
Schramm, Head of BMW Motorrad. The heart of international BMW
motorcycle production has been beating in Berlin for 53 years at the
Berlin plant. And almost every BMW motorcycle has Berlin air in its tyres.
In addition to new products, spectacular stunts, test ride
opportunities and ride-aways, there will also be a great deal more in
store for visitors. Motorcycle fans from all over the world have
already noted the event in their calendars as a must-attend event.
Visitors from distant countries such as the USA, Japan or Australia,
sports, touring and enduro riders, customizing freaks or motorsports
enthusiasts will all find their personal highlight at the BMW Motorrad
Days. Be it during the day in the extensive grounds between old and
new motorbikes or in the evening with live music.
The Streetbike Stunt Show, the Trial Show and the FMX Show push
the limits of riding physics. The great tradition of steep wall
riders, on the other hand, is revived in the Original Motodrom, the
oldest still travelling steep wall in the world. Here, Donald
Ganslmeier and his team thunder over the wooden boards on historical
motorcycles in breathtaking style. Motorcycle customizing fans are
fully catered for in the Wheels Area.
In addition to the large number of test rides on offer featuring
the entire product range, you can of course also discover the charming
surroundings of Berlin and Brandenburg by motorcycle. Visitors can
explore the countryside by taking part in test ride specials and
guided enduro tours with local guides. Aspiring motorcyclists who have
no driving licence yet can try themselves out on a BMW motorcycle.
Enduro taster training sessions will also be available.
Another highlight are the plant tours at the BMW Motorrad plant,
which now offer insights into international motorcycle manufacturing
for the first time as part of the BMW Motorrad Days.
The extensive trade show and exhibition area reflects the full
diversity of BMW Motorrad. In addition to the entire BMW Motorrad
product portfolio, visitors can also expect one or two surprises.
Around 50 exhibitors will be on site to advise potential customers and
to present new ideas and innovative BMW Motorrad related accessories.
Young guests are excellently catered for as well: In the Kids
Area there are lots of exciting games and a specially designed Kids
Bike Course - an exciting and action-packed weekend is guaranteed.
A new item on the programme is the General Store known from the
Pure&Crafted Festival with numerous other exhibitors from the
lifestyle sector as well as "The House of Machines" bar
featuring the Marshall Live Music Stage.
Everyone dreaming of faraway lands can watch one of the
travelogues in the cinema, while motorsport enthusiasts can look
forward to seeing the stars of the BMW Motorrad WorldSBK Team.
The BMW Motorrad Days have long been considered a traditional
event and have a permanent place in every biker's calendar. In 2001,
the event was held for the first time in Seefeld, Austria, followed by
18 editions in Garmisch-Partenkirchen. In 2020 and 2021, the event was
not held due to the global corona pandemic. The
“BMW Motorrad
Days goes Berlin” decision was taken with the aim of breaking new
ground in brand development for the future and developing new concepts
so as to give the BMW Motorrad Days a powerful fresh stimulus. At the
same time, Berlin is an ideal platform for modern urban mobility
concepts on two wheels as well.
The Pure&Crafted Festival will take place immediately before
the BMW Motorrad Days on 1 July. The festival, which was launched in
Berlin in 2015 and initiated by BMW Motorrad, will be held for the
second time in the Summer Garden at the Berlin exhibition grounds, and
of course BMW Motorrad is the title sponsor again this year. Fans can
experience the special mix of live music, motorbike culture and new
heritage lifestyle.
Advance ticket sales for the BMW Motorrad Days have already
started. Day tickets for Saturday can be purchased for EUR 10,- and
include a meal voucher worth of EUR 5,-. Day tickets for Sunday cost
EUR 5,- and include a meal voucher worth of EUR 5,-. Combined tickets
(Saturday and Sunday) cost EUR 15,- and include two food vouchers of
EUR 5,- each. Children and youngsters up to and including the age of
15 are admitted free of charge (a free ticket must still be obtained).
The whole program incl. shows, entertainment, riding activities such
as test rides, enduro taster trainings etc. will not cause any further
costs on-site. Tickets are available in the online shop at this link:
https://www.ticket-onlineshop.com/ols/bmw-motorrad-days/en/bmw-tickets/channel/shop/index
Advance ticket sales for the Pure&Crafted Festival have also
already started, tickets can be purchased now for EUR 30,- at www.pureandcrafted.com
You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the BMW Group PressClub at www.press.bmwgroup.com.
In case of queries please contact:
Dominik Schaidnagel, Spokesperson BMW Motorrad
Telephone: +49-151-601-50181, Dominik.Schaidnagel@bmw.de
Tim Diehl-Thiele, Head of Communications BMW Motorrad
Tel.: +49-151-601-57505, Tim.Diehl-Thiele@bmw.de
Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW Motorrad
Tel.: +49-151-601-35108, Jennifer.Ruckenbrod@bmwgroup.de
Internet: www.press.bmw.de
E-mail: presse@bmw.de
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.
In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax in
the financial year 2021 was € 16.1 billion on revenues amounting to €
111.2 billion. As of 31 December 2021, the BMW Group had a workforce
of 118,909 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.
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