PressClub Latin America, Caribbean · Article.
The BMW Group at the IAA Mobility 2021 in Munich.
Wed Jul 28 16:00:00 CEST 2021 Press Release
Driving pleasure in a variety of forms, innovations designed to increase sustainability across the board and visions for the urban mobility of tomorrow form the core of the BMW Group’s presence at the IAA Mobility 2021 show.
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Vladimir Mello
BMW Group
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Author.
Vladimir Mello
BMW Group
Driving pleasure in a variety of forms, innovations designed to increase sustainability across the board and visions for the urban mobility of tomorrow form the core of the BMW Group’s presence at the IAA Mobility 2021 show. A presentation of the latest new models and pioneering technological innovations gives visitors to the event – which is taking place for the first time in the company’s home city of Munich on 7–12 September 2021 – an overview of premium mobility in its present-day and future forms.
At an array of locations around the Bavarian capital, the BMW Group – the largest exhibitor at the IAA – will offer visitors active driving experiences, insights into its development work and the opportunity to discuss the challenges of the future. At the heart of it all are the company’s far-reaching sustainability goals. The BMW Group has announced that it will reduce its CO2 emissions by more than 200 million tonnes by 2030. This will be achieved by making changes in areas such as raw materials extraction, production, the usage phase of its vehicles and recycling. The aim is to cut CO2 emissions from production by 80 per cent up to 2030 and bring a total of around ten million fully electric vehicles onto the roads over the next ten years or so. In addition, the company is planning to reduce CO2 emissions per vehicle over the course of its lifecycle by at least a third.
Circular economy is the central theme of IAA Mobility
2021.
A heightened commitment to a circular economy and
the associated lower resources consumption will have a significant
impact. This is why the BMW Group is making circular economy the
central theme of IAA Mobility 2021. With its “Re:think, Re:duce,
Re:use, Re:cycle” approach, the company is revealing an
all-encompassing view of how the use of primary raw materials can be
dramatically reduced for the vehicles of the future. In order to
reduce resources consumption per vehicle, the proportion of secondary
materials used – e.g. recycled steel, plastic or aluminium – needs to
increase significantly.
The BMW Group is also taking a holistic view of sustainability, and that means addressing social sustainability, materials procurement, supply chains and social responsibility when it comes to both the community as a whole and its employees. The company is aiming to put in place the most sustainable supply chain in the whole of the automotive industry.
The BMW iX: technology flagship for sustainable
mobility.
Of the new vehicles taking to the stage at the
IAA Mobility 2021, the star of the show is the BMW
iX. The BMW Group’s new technology flagship is blazing a trail for
innovations in the fields of electric mobility and digitalisation.
Fifth-generation BMW eDrive technology enables locally emission-free
driving pleasure with electric all-wheel drive and a long operating
range. The BMW iX is based on a new future toolkit covering various
development fields – the on-board network architecture, software,
digital services, connectivity and automated driving functions. The
advances achieved as a result can be seen in the latest generation of
the iDrive control/operating system, exceptionally efficient energy
management and numerous innovative driver assistance systems.
The BMW iX is a modern SUV which has been designed from the inside out and which redefines the idea of interior spaciousness and luxury. The BMW Group has set a high bar for sustainability with the vehicle concept, materials selection, raw materials extraction and manufacturing of the BMW iX. The model variants available from launch will be powered by one electric motor at the front axle and another at the rear axle, together producing a system output of 385 kW/523 hp in the BMW iX xDrive50 (electric power consumption combined as per WLTP: 23.0 – 19.8 kWh/100 km; CO2 emissions: 0 g/km) and 240 kW/326 hp in the BMW iX xDrive40 (electric power consumption combined as per WLTP: 22.5 – 19.4 kWh/100 km; CO2 emissions: 0 g/km).
The BMW i4: electric mobility arrives at the core of the BMW
brand.
The BMW
i4 brings fully electric mobility to the premium midsize class for
the first time – and, in so doing, to the core of the BMW brand. The
BMW i4 combines a particularly sporting take on locally emission-free
driving pleasure with the spaciousness and practicality of a four-door
gran coupé. Fifth-generation BMW eDrive technology, the new BMW iDrive
and a large selection of driver assistance systems mark out its
progressive character.
The BMW i4 is available in two model variants from launch, one of which is the first ever BMW M car with a locally emission-free drive system. The BMW i4 M50 (electric power consumption combined: 22.5 – 18.0 kWh/100 km as per WLTP, CO2 emissions: 0 g/km) employs an electric motor at both the front and rear axle to produce system output of 400 kW/544 hp. The richly engaging driving pleasure on offer ensures it lives up to its billing as the performance-focused work of BMW M GmbH. The BMW i4 eDrive40 (electric power consumption combined: 19.1 – 16.1 kWh/ 100 km as per WLTP, CO2 emissions: 0 g/km) combines a 250 kW/340 hp electric motor with classical rear-wheel drive.
The new BMW 2 Series Coupé: peerless driving pleasure in the
premium compact segment.
The new BMW 2
Series Coupé sets new sporting standards in the premium compact
segment with its dynamics-focused vehicle concept. An extrovert design
brimming with youthful freshness provides a clear nod to the
performance attributes of the two-door model, while rear-wheel drive
and chassis technology carried over from the BMW 4 Series Coupé serve
up peerless driving pleasure. This is showcased to particularly good
effect in the new BMW M240i xDrive Coupé (fuel consumption combined:
8.8 – 8.1 l/100 km [32.1 – 34.9 mpg imp] as per WLTP; CO2
emissions combined: 200 – 185 g/km as per WLTP). This performance
model from BMW M GmbH is powered by a 275 kW/374 hp six-cylinder
in-line petrol engine and accelerates from 0 to 100 km/h (62 mph) in 4.3 seconds.
The new BMW 4 Series Gran Coupé: an elegant blend of dynamism
and functionality.
Signature BMW driving pleasure,
sporting elegance and modern functionality come together in the new BMW
4 Series Gran Coupé. Its vehicle concept – comprising four
doors, a large tailgate, dynamically flowing lines and five full-size
seats – brings a highly distinctive character profile to the premium
reaches of the midsize class. The second generation of the BMW 4
Series Gran Coupé also makes its mark in fine style with noticeably
enhanced driving dynamics, a sharper design in the brand’s new design
language, a refined premium ambience in the cabin and a wide array of
innovations in the areas of control/operation and connectivity. Five
model variants will be available from launch, developing between
135 kW/184 hp and 275 kW/374 hp.
The new BMW X3 and new BMW X4: more sporting, more modern,
more digital.
Extremely sporty looks and extensively
updated technology headline the forward-looking character of the
new BMW X3 and new BMW X4. Fresh design accents and additional
equipment features enhance the appeal of the Sports Activity Vehicle
and Sports Activity Coupé for the premium midsize class, and the new
design of the front and rear ends underlines their rugged allure. The
new BMW X4 packs extra visual punch with its exclusive BMW mesh-style
kidney grille. Standard equipment for its interior now includes
Sensatec-trimmed sport seats and three-zone automatic climate control.
And also fitted as standard are BMW Live Cockpit Plus with a
10.25-inch control display, the BMW Maps navigation system and the BMW
Intelligent Personal Assistant. The 48V mild-hybrid technology now
included with all petrol engines boosts both efficiency and dynamism.
The BMW CE 04: BMW Motorrad’s silent
revolution.
BMW Motorrad is taking its electric mobility
strategy for urban areas to the next level. The BMW
CE 04, for example, delivers sustainable driving pleasure on two
wheels. With an electric drive system, future-focused design and
innovative connectivity solutions, the new scooter brings twin
functionality (transport and communications) together within a single
package. With maximum output of 31 kW/42 hp, the BMW CE 04 has the
power required for spirited bursts of speed. Sophisticated battery and
charging technology enables both a range of around 130 kilometres (81
miles) and rapid replenishment of power levels. Standard specification
for the BMW CE 04 includes a cockpit with a 10.25-inch colour display,
a navigation system and extensive connectivity functions.