Munich. During the current coronavirus pandemic,
protecting employees and taking responsibility for society are the
number one priority for the BMW Group. At the same time, it is
important to safeguard the company’s liquidity and secure its
long-term success. The sales result for the first quarter was
overshadowed by the global impact of COVID-19 and the effects of the
temporary closure of a large number of retail outlets. The BMW Group
delivered a total of 477,111 (‑20.6%) premium BMW, MINI and
Rolls-Royce vehicles to customers in the first three months of this year.
“We are reacting to the globally challenging sales situation caused
by the corona pandemic and are flexibly adapting our production volume
to demand. In this way, we are creating important conditions for the
company's continued economic success,” underlined Pieter
Nota, member of the Board of Management of BMW AG responsible
for Customer, Brands and Sales. “In China, we are seeing the first
signs of recovery with a strong order intake,” Nota continued.
Thanks to its major model offensive in recent months, the BMW Group
initially made a good start to the year and was reporting sales
growth. However, by February, the impact of the pandemic had already
led to a significant decrease in sales in China. By March, the effects
of the pandemic were clearly visible in sales figures in Europe and
the US. Around 80% of all retail outlets in Europe and 70% of those in
the US are currently closed due to the coronavirus. In a number of
countries, including Germany, stationary retailers are legally
prohibited from selling cars at the present time.
BMW Group supports measures to contain the pandemic
The BMW Group fully supports the measures to contain the spread of
COVID-19 and is meeting its responsibility to society. The company is
providing vehicles to social and healthcare facilities to ensure the
mobility of health sector helpers and workers. At its German and
international locations, the BMW Group is also helping social and
public institutions with donations of goods and materials such as
breathing masks and disinfectants. The company is currently working
closely with its global supplier network to procure the necessary
respiratory masks and other medical equipment at short notice. It is
also reviewing the possibility of producing medical masks itself.
The BMW Group is providing its retail partners and customers with the
best possible support in this difficult situation. Since the situation
differs from one country to another, specific measures are being
implemented for individual markets in close consultation with retail
partners. Where currently appropriate, the BMW Group is also offering
its customers measures such as the extension of warranties from new
vehicle sales and the extension of maintenance intervals and continues
to provide workshop services, as far as the legal requirements allow.
411,809 BMW vehicles delivered in first quarter
A total of 411,809 (-20.1%) BMW vehicles were
delivered to customers in the first three months of the year. The
MINI brand sold 64,449 (-23.4%) units during the same period.
In the first quarter 30,692 (+13.9%) electrified
vehicles of the BMW and MINI brands were sold worldwide.
“This means we are also on track to meet the EU’s CO2 targets. We do
not see any necessity to defer climate protection goals”, said Pieter Nota.
Rolls-Royce Motor Cars reported sales of 853 (-27.2%)
vehicles in the first quarter of the current year. A total of 34,774
(-9.9%) motorcycles were also delivered to customers
between January and March.
In the US, a total of 64,692 (-17.4%) vehicles were
sold in the first quarter of the year; of these, 59,455 (-15.3%) were
BMW brand vehicles.
In China, first-quarter sales were down 30.9%
(116,452 vehicles). In a welcome development, this trend was reversed
in March, pointing to a sustainable recovery in this market. Sales
figures in South Korea also trended in a positive direction.
In the region of Europe, a total of 220,812 (-18.3%)
BMW and MINI vehicles were delivered to customers in the first three
months of the year. In Germany, BMW Group sold 67,882
units (-9.0%); this was a smaller decrease than for the market as a whole.
BMW Group sales YTD March 2020 at a glance
|
1st Quarter 2020
|
Compared with previous year % |
BMW Group Automotive
1 | 477,111 | -20.6 |
BMW
1 | 411,809 | -20.1 |
MINI
1 | 64,449 | -23.4 |
BMW Group electrified*
1 | 30,692 | +13.9 |
Rolls-Royce
1 | 853 | -27.2 |
BMW Motorrad | 34,774 | -9.9 |
*BMW i, BMW iPerformance, MINI Electric
BMW & MINI sales in the regions/markets
|
1st Quarter 2020 |
Compared with previous year % |
Europe
1 | 220,812 | -18.3 |
| 67,882 | -9.0 |
Asia
1 | 162,604 | -25.0 |
| 116,452 | -30.9 |
Americas
1 | 81,791 | -17.6 |
| 64,692 | -17.4 |
*Provisional registration figures
1 In connection with a review of its sales and related
reporting practices, BMW Group reviewed prior period retail vehicle
delivery data and determined that certain vehicle deliveries were not
reported in the correct periods. Further information can be found in
the March 12th press release announcing BMW Group’s financial results
for 2019 and in BMW Group’s 2019 Annual Report. As an update of the
information given there, BMW Group has revised the data on vehicle
deliveries retrospectively going back to 2015 in its sixteen most
significant markets.
If you have any questions, please contact:
Corporate Communications
Christina Hepe, Corporate Communications
christina.hepe@bmw.de, Telephone: +49-89-382-38770
Mathias Schmidt, head of Corporate and Culture Communications
mathias.m.schmidt@bmwgroup.com, Telephone: +49 89 382-24544
Media website: www.press.bmwgroup.com
Email: presse@bmwgroup.com
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.
In 2019, the BMW Group sold over 2.5 million passenger vehicles and
more than 175,000 motorcycles worldwide. The profit before tax in the
financial year 2019 was € 7.118 billion on revenues amounting to
€ 104.210 billion. As of 31 December 2019, the BMW Group had a
workforce of 133,778 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
www.bmwgroup.com
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