Their motto was: Anyone who doesn't believe in miracles is not a realist. Paddy Hopkirk made the British small car a motorsport legend with his overall victory in the Monte Carlo Rally 60 years ago - Timo Mäkinen and Rauno Aaltonen repeated the triumph in 1965 and 1967. Successes that shook up the sports establishment and changed and shaped the MINI brand until today.
Investment will transform MINI Plant Oxford to an all-electric production site from 2030. Production of two new electrified models – MINI Cooper 3-door and MINI Aceman - will start in the UK in 2026.
As a 3-door model in its fifth generation, the purely electric MINI Cooper underscores the brand’s tradition with hallmark MINI design while at the same time symbolising the all-electric future. Electrified go-kart feeling and an immersive user experience take the MINI DNA to a whole new level.
The MINI brand, which has been the epitome of inspiring mobility in urban environments for 64 years, combines locally emission-free driving in urban traffic with a unique emotional experience.
The MINI Cooper SE offers the perfect combination of locally emission-free mobility and the typical MINI driving pleasure. Thanks to its famous go-kart feeling and impressive agility, it is a loyal companion in Hamburg's city traffic.
The sound, the thrill, the atmosphere: the Goodwood Festival of Speed celebrates motorsport and automotive culture in a unique way. At this year's 30th anniversary edition of the festival in West Sussex, England, the MINI John Cooper Works 1to6 Edition made its racing debut at the legendary hillclimb.
Electric mobility and camping adventure at the same time: the MINI Cooper SE Countryman ALL4 with integrated roof rails is the faithful companion for unforgettable nature adventures.
The MINI Cooper S 3-Door not only impresses with its sportiness and performance, but also stands out from the crowd with the exterior color Zesty Yellow. In combination with the roof in multitone design in white leaves a lasting impression on the streets of Zurich.
With 231 hp and concentrated racing know-how, the MINI John Cooper Works symbolizes maximum driving pleasure with an authentic motorsport feeling. Now, limited to 999 units, the MINI John Cooper Works 1to6 Edition is bringing the purist high-performance model with manual transmission onto the road.
The fifth generation of the MINI 3-door is fully electrically powered and continues the success story of the legendary model. With maximum go-kart feeling, the new MINI Cooper Electric embodies the hallmark brand driving fun of the future.
The MINI 3-door has always thrilled its global fan base with maximum go-kart feeling and its unmistakable silhouette. The one millionth example of the current generation of the original MINI rolls off the production line as the all-electric MINI Cooper SE.
+++ New digital character called Spike +++ Premiere at Auto Shanghai 2023 and in the MINI Concept Aceman +++ Typical MINI user experience presented for the first time in the new MINI family+++
The new MINI Countryman combines electrified go-kart feeling with a minimal ecological footprint and continues the success story of the largest MINI model. The start of production at the BMW Group Plant Leipzig in November 2023 will be the first time a MINI model is produced in Germany.
The MINI John Cooper Works once again proves its reliability in the second race of the Nürburgring Endurance Series (NLS). Charlie Cooper (GBR) and Sebastian Sauerbrei (GER) raced the number #468 car in difficult conditions on a drying track and crossed the finish line in 96th overall out of 132.
The new, fully electric MINI model generation continues to grow: in 2023, production of the new MINI Countryman will begin at the BMW Group plant Leipzig. The crossover model will be offered with both pure electric drive and combustion engines. Preparations for the start of production of the first MINI "Made in Germany" are already in full swing.
To mark the 30th anniversary of the sporty open-top MINI four-seater, the MINI Convertible now appears in the Seaside Edition with exclusive design and equipment features, optionally in the body colours Caribbean Aqua and Nanuq White.
Starting with Singapore, Indonesia, France, and Italy the urban tech program for startups reimagining city life expands its international reach with MINI Impact Program.
The winding roads along rugged fjords are the ideal setting for the MINI Cooper SE Countryman ALL4 Untamed Edition, which is the perfect companion for going on an excursion into the divers nature reserve. The archipelago along Sweden's east coast is made up of 24,000 islands - a perfect destination for adventurers with untamed wanderlust.
MINI brings its worldwide community together in the festive music video for Chris Rea's "Driving Home for Christmas" and calls for donations to SOS Children's Villages to support children in need. MINI is once again supporting the SOS Children’s Villages and asking its worldwide community to participate in donations for the SOS Children’s Villages.
The most magical time of the year comes with glittering streets and colourfully decorated living rooms. And everyone who doesn’t like doing any last-minute shopping will be sure to find what they're looking for at MINI: The steeped-in-tradition British brand presents great gift ideas from the current MINI Lifestyle Collection 2022 - starting with the practical MINI Travel Mug and the new MINI Striped Collar Polo to the high-grade MINI Graphic Duffle Bag.
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