The all-electric MINI Cooper SE stands for emission-free mobility and urban driving pleasure. The new 3-door model is also available in the John Cooper Works Trim, which emphasises the brand's racing history.
The fifth generation of the MINI 3-door is fully electrically powered and continues the success story of the legendary model. With maximum go-kart feeling, the new MINI Cooper Electric embodies the hallmark brand driving fun of the future.
The MINI 3-door has always thrilled its global fan base with maximum go-kart feeling and its unmistakable silhouette. The one millionth example of the current generation of the original MINI rolls off the production line as the all-electric MINI Cooper SE.
The first all-electric MINI Convertible to celebrate its world premiere at Auto Shanghai 2023 +++ The MINI Concept Aceman provides a preview of the first all-electric crossover model in the new MINI family +++ And Spike returns as a digital companion +++
+++ New digital character called Spike +++ Premiere at Auto Shanghai 2023 and in the MINI Concept Aceman +++ Typical MINI user experience presented for the first time in the new MINI family+++
The new MINI Countryman combines electrified go-kart feeling with a minimal ecological footprint and continues the success story of the largest MINI model. The start of production at the BMW Group Plant Leipzig in November 2023 will be the first time a MINI model is produced in Germany.
With its unmistakable appearance, the MINI Clubman is the exceptional gentleman among all MINI models. Fans of the unique body concept and the unmistakable split doors can now purchase the MINI Clubman in the Final Edition. Limited to 1,969 units, the edition celebrates the modern interpretation of the shooting-brake concept at MINI.
The new, fully electric MINI model generation continues to grow: in 2023, production of the new MINI Countryman will begin at the BMW Group plant Leipzig. The crossover model will be offered with both pure electric drive and combustion engines. Preparations for the start of production of the first MINI "Made in Germany" are already in full swing.
The world's first convertible with a purely electric drive is a MINI. From idea to small series in less than eight months. The MINI Cooper SE Convertible sets another strong impulse on the way to becoming a fully electric brand.
After a ten-year break, a MINI John Cooper Works will once again compete in the legendary 24-hour race at the Nürburgring in 2022. The race car entered by the private team Bulldog Racing and built up in Nürburg will compete in the SP3T class.
The fifth model generation also kicks off with the MINI 3-door. The new edition of the original is now undergoing its driving dynamics tests in the winter landscapes of Lapland.
60 years ago, a female British racing driver gave the brand its first victory in an international rally. With charismatic edition models, MINI commemorates the start of the British small car’s extraordinary racing career and a courageous foray into a male domain. Premiere on International Women’s Day, South African market launch in Q3 2022 in very limited numbers.
British premium brand records 302 144 new registrations worldwide and a huge electric boom. Fully electric MINI Cooper SE becomes the best-selling model variant. Almost every fourth MINI Countryman hit the road with a plug-in hybrid drivetrain.
Blue-skies thinking, seeing challenges as opportunities, taking the wishes and needs of individuals into account openly and unconventionally – all these facets are firmly anchored in the tradition of the MINI brand. MINI is now charting the course for the future on the platform of this self-assured mindset.
• The original in the small car premium segment moves to the next stage of its evolution. • With intensive makeover for the MINI 3-door Hatch, the MINI 5-door Hatch and the MINI Convertible, position confirmed as premium providers of driving fun, expressive design and individual style.
MINI presents itself as a future-oriented brand that is leading distinctive design into the future, sets positive impulses, combines sustainability with emotions and places people at the heart of its product development.
MINI celebrates 60 years of collaboration with the Cooper Family. Joint commitment for maximum driving pleasure on the road and legendary success in racing. Edition vehicles are produced in a limited number of 740 units worldwide as MINI Cooper, MINI Cooper S and MINI John Cooper Works. Only six MINI John Cooper Works versions of MINI Anniversary Edition destined for South Africa. Available here from Q4 2021.
• MINI South Africa will launch MINI Sharing in May 2021. • Follows successful market introduction in 2020 of all-electric MINI Cooper SE. • Service for MINI and non-MINI drivers, alike.
Centre instrument with 8.8-inch touch display as standard, individually configurable Live Widgets, "Lounge" and "Sport" modes for the centre and multifunctional instrument display, and MINI App with extended functions: With the new edition of the models in the small car premium segment, connectivity and driving pleasure form the perfect combination for the typical MINI feeling.
The original in the small car premium segment moves to the next stage of its evolution. With an intensive makeover for the MINI 3-door, the MINI 5-door and the MINI Convertible, the British premium automobile manufacturer confirms the position of the three models as the premium providers of driving fun, expressive design and individual style.
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