PressClub Middle East · Article.
Forever young: The classic Mini congratulates the Porsche 911 on its 50th birthday.
Thu Jun 06 00:00:00 CEST 2013 Press Release
Design icons unite: the one-off British small car and the legendary German sports car have followed the same recipe for success – stay forever young.
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Osama El-Sherif
BMW Group
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Author.
Osama El-Sherif
BMW Group
Munich.In September 2013 the flag-bearer of the
German sports car fraternity, the Porsche 911, will celebrate its 50th
birthday. And among the hoards of well-wishers will be MINI, not least
because its model history also includes – in the classic Mini – a
similarly compelling work of art characterised by a similar reluctance
to abandon the exuberance of youth.
It may be the fundamental differences between the two cars (e.g.
the Mini has its engine in the front, the 911 at the rear) that
dominate at first glance. But there are also a number of factors –
over and above their shared cult status – that lend particular empathy
to MINI’s birthday greetings.
Both models made their name with an eye-catching turn of speed.
At the end of the austere 1950s Mini was the ground-breaking new kid
on the block, generating sales figures that mimicked the upward curve
of its acceleration. The 911, as the successor to the Porsche 356, was
born with speed in its blood.
Only a handful of cars can claim to have endured over such
lengthy time spans, retaining their unmistakable identities despite
all the nips, tucks and updates along the way.
When major landmarks like a 50th come into view, it’s
traditional to look back over the birthday boy’s childhood. Although
the Mini and Porsche 911 may not be cars you would instinctively
compare, there are one or two striking aspects of their history that
have brought them together over time – a less than straightforward
christening, for example. The 911 came into the world in 1963
initially as the Porsche 901. However, the rights to using a zero in
the middle of a three-digit car designation had already been snapped
up by French manufacturer Peugeot. Which meant that when this
legendary-sports car-to-be eventually arrived on the scene a year
later, it was as the Porsche 911. It is unlikely the use of the number
one to fill the gap was a coincidence. Fittingly, it remains the no. 1
in its class to this day; now in its seventh generation, the 911 has
sold over 800,000 units – a figure beyond the reach of any segment rival.
The Mini, by contrast, saw the light of day as twins. On 26
August 1959 the British Motor Corporation (BMC) unveiled the fruits of
its endeavours to develop a revolutionary new small car – introducing
the public to not one but two new models: the Morris Mini-Minor and
Austin Seven. Everyone now knows which name ultimately made the cut.
As for the classic Mini’s sales figures: by 2000, when the curtain
came down on production, 5.3 million units of Britain’s best-selling
car had found homes.
It’s tempting to wonder how different history would have been
without the creators of these two successful cars. Neither Sir Alec
Issigonis nor Ferdinand Alexander Porsche had any inkling that their
designs would come to be considered immortal icons of modern times.
Indeed, you would have needed a very clear crystal ball to see that
Porsche had just dreamt up the most successful sports car of all time
and Issigonis the “world’s only cool small car”.
The parallels don’t end there, either, the classic Mini and
Porsche 911 displaying a similar aversion to resting on their laurels.
Both cars made a point of keeping their finger on the pulse and
appealing to the imagination more effectively than any rivals. Not
that every modification enjoyed universal praise – take the switch
from air cooling to water cooling at Porsche or the extra focus on
comfort and luxury of the first MINI built by BMW. Ultimately, though,
these two pillars of the automotive community have continued to
thrive, their sound genes underpinning looks that remain remarkably
true to their respective originals. The two companies have also
demonstrated an open mind to adding new models to their ranges – and a
successful approach to executing those plans. In many respects, the
Panamera and Cayenne broke through similarly symbolic boundaries as
the Countryman and Paceman.
What hasn’t changed is the “regal” sense of driving pleasure on
offer in both brand’s cars. In 1960 Lord Snowdon, then husband to
Princess Margaret, used his influence to arrange an opportunity for
his friend Issigonis to demonstrate the small car’s talents to Queen
Elizabeth. Settling in next to Issigonis, Her Majesty allowed the
Mini’s creator to chauffeur her around the grounds of Windsor Castle.
There is also a quasi-royal element to Porsche’s heritage, albeit in
the spelling of a famous surname rather than the person of the British
monarch; the slate grey 911 driven by Steve McQueen in the film “Le
Mans” – and later owned by the Hollywood star – has earned a deserved
place in automotive eternity.
Motorsport occupies a key chapter in the histories of both
Porsche and Mini. The 911 in its track-tuned permutations is the most
successful racing car ever built. Practically every race of any note
has been won by a 911 on one occasion or other. And no memory of the
1960s can be complete without images of the MINI Cooper S roaring into
view. The darling of the sixties avant-garde was not only something of
a phenomenon on the road, its class victory in the 1963 Monte Carlo
Rally in the hands of Finnish driver Rauno Aaltonen kicked off a
peerless run of success on the motor sport scene that reached its
pinnacle with three overall wins in the Monte in 1964, 1965 and 1967.
Several decades later – in 2010 – David and Goliath were to go
head-to-head “for real” when Jim McDowell, then MINI’s top man in the
USA, challenged Porsche to a race-off at the Road Atlanta circuit. The
proposition would see a 184 hp MINI Cooper S lining up against a 345
hp Porsche 911 Carrera. So to make it a worthwhile match-up there had
to be a twist; instead of using the full circuit for the race, the two
cars would do battle over the smaller infield track. Extremely tight
and twisty and lacking any long straights, it offered a chink of light
to the MINI with its insatiable appetite for corners. The 911 still
managed to maintain an advantage of around two seconds over its plucky
challenger, but trackside boffins calculated that each of those
seconds would cost a Porsche driver 38,000 US dollars given the
disparity in purchase prices. And, for MINI fans that took some of the
sting out of its defeat in this not entirely serious race.
Article Offline Attachments.
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Forever young: The classic Mini congratulates the Porsche 911 on its 50th birthday. PDF, EN, 98.48 KB
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Forever young : La classic Mini félicite la Porsche 911 à l’occasion de son 50ème anniversaire. PDF, EN, 91.82 KB
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Forever young: la Mini classica fa gli auguri di compleanno alla Porsche 911 per i suoi 50 anni. PDF, EN, 80.35 KB
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Joven por siempre: el classic Mini felicita al Porsche 911 por su 50 aniversario. PDF, EN, 70.05 KB