PressClub Canada · Article.
BMW Munich to become mobility partner of FC Bayern München Basketball.
Tue May 16 10:00:00 CEST 2023 Press Release
+++ Long-term partnership to launch in July 2023 +++ Shared goals and values underpin commitment on various levels +++ Joint press conference scheduled for early July +++
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Author.
Marc Belcourt
BMW Group
Munich. BMW Munich and FC Bayern München Basketball GmbH have agreed a long-term collaboration: from July 2023, BMW’s Munich branch will be the mobility partner of the five-time German basketball champions, providing fully electric vehicles for the players and trainer team. The two partners will also be teaming up off the court, with joint social responsibility and non-profit projects.
“FC Bayern has established absolute top-flight basketball in Munich and has a growing fan base. We are thrilled to be moving into the next chapter of their success story with them, as their mobility partner, and to be spreading the positive energy beyond the world of sports,” said Bernd Döpke, Head of BMW’s Munich branch. “FC Bayern München Basketball and BMW are both global successes that remain firmly rooted in their home city. They carry their origins with them in their names and represent Munich far beyond the city itself.”
Details of the partnership are due to be announced at a press conference in early July, at the BMW branch office in Munich.