PressClub Canada · Article.
ROLLS-ROYCE CELEBRATES 2016 GOODWOOD FESTIVAL OF SPEED WITH A DARK AND EDGY PRESENCE
Wed Jun 22 22:56:00 CEST 2016 Press Release
Rolls-Royce Motor Cars will celebrate the 2016 Goodwood Festival of Speed with a dark and edgy presence on the famous Hillclimb. Wraith Black Badge and Ghost Black Badge will be on familiar turf, with Goodwood House in sight of the Home of Rolls-Royce.
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Author.
Marc Belcourt
BMW Group
Rolls-Royce Motor Cars will celebrate the 2016 Goodwood Festival of
Speed with a dark and edgy presence on the famous Hillclimb. Wraith
Black Badge and Ghost Black Badge will be on familiar turf, with
Goodwood House in sight of the Home of Rolls-Royce.
Wraith Black Badge. Wraith Black Badge can be seen on
the Supercar Run up the hill and in between Hillclimbs in the Supercar
Paddock. Already the most powerful Rolls-Royce in the world at 624hp
(465kw), Wraith now benefits from 70Nm more torque, tweaked air
suspension and upgraded gearbox leading to more spirited driving. The
car presented is finished in Black Badge Black, with the interior in
Black and Mugello Red contrast leather, and the facia in
aerospace-grade aluminium-threaded carbon fibre composite surfacing.
Wraith Black Badge will be driven by Festival of Speed favourite,
Justin Law.
Ghost Black Badge. The Rolls-Royce Course Car this
year will be a Ghost Black Badge. The car is finished in Black Badge
Black, with the interior in Black and Cobalto Blue contrast leather
and the facia in aerospace-grade aluminium-threaded carbon fibre
composite surfacing. Ghost Black Badge benefits from a power increase
of 40hp (30kw) to 603hp (450kw) and torque increase of 60Nm compared
to current Ghost, whilst upgrades to the 8-speed automatic
transmission give Ghost Black Badge an added sense of urgency in how
it delivers its power. The Rolls-Royce Course Car will be driven by a
team from Rolls-Royce Motor Cars and can be seen on the course between
each Hillclimb Run throughout the weekend.
Both cars were built specifically for the event and feature a
Spirit of Ecstasy in high-gloss black vamp, Double R badges inverted
to become silver on black and black starlight headliner. Surfaces that
are traditionally chrome have turned dark, such as the front grille
surround, boot lid finisher, lower air inlet finisher and exhaust
pipes. The Black Badge ‘Unlimited’ infinity logo is embroidered on the
upholstery and both cars are shod with 21” Carbon Alloy Composite Wheels.
Black Badge. Rolls-Royce Black Badge speaks to the
darker, more assertive, confident and demanding aesthetic of a new
breed of Rolls-Royce customer. As a truly Bespoke response to their
desires, the interplay of brand and customer has had a transformative
effect on the appearance and substance of Rolls-Royce Ghost and
Wraith. The result is Ghost Black Badge and Wraith Black Badge.
Black Badge also brings the colour black to new levels of
intensity. The multiple layers of paint and lacquer that go into
creating Black Badge Black are repeatedly hand polished – the most
exacting painting and polishing process ever used for a solid paint
colour. The result is the deepest, darkest and most intense black ever
seen on a production car surface.
In addition to Wraith Black Badge and Ghost Black Badge, an
exclusive fleet of Rolls-Royce motor cars will also be evident in the
Goodwood area during the Festival of Speed, with invited VIP guests
being conveyed in luxury from the Company’s manufacturing plant and
head office on the South-Eastern corner of the Goodwood Estate to the
heart of the event.
Visitors to the Goodwood Festival of Speed wishing to filter for
relevant Rolls-Royce content across social media channels are
encouraged to use the hashtag #BlackBadge.