PressClub Canada · Artikel.
BMW Sauber F1 Team Pit Lane Park will roar into Montreal.
Tue Jun 06 12:00:00 CEST 2006 Press Release
Unique replica of Formula 1 pit lane is free to public.
Pressekontakt.
Kevin Marcotte
BMW Group
Tel: +1-905-428-5640
Fax: +1-905-428-5071
E-Mail senden
Autor.
Kevin Marcotte
BMW Group
Whitby. BMW Canada has announced details of the BMW Sauber F1 Team Pit Lane
Park to be located in downtown Montreal during Canadian Grand Prix week. From
Thursday, June 22, through Saturday, June 24, the Pit Lane Park will offer F1
fans unprecedented free access to the powerful, technology rich world of
Formula 1 racing. Located adjacent to the Bell Centre at Boulevard Rene
Levesque and Rue Drummond, Pit Lane Park hours of operation are 12 p.m. -10
p.m. on Thursday and 10 a.m. - 10 p.m. on Friday and Saturday.
Nowhere is more critical to the outcome of a grand prix than the pit lane and
the BMW Sauber F1 Team Pit Lane Park brings all the excitement of pit stops,
race strategies and team tactics to life in an entertaining, interactive
attraction. Spanning 5,400 square meters, with a capacity to of up to 1,400
visitors at a time the Pit Lane Park features authentic BMW Sauber F1 Team pit
garages and a 90-metre-long stretch of track leading to a 23-metre turning area
flanked by grandstands.
The star of the show is the BMW Sauber F1.06 Formula 1 race car, offering fans
up-close access to the sound, speed and dynamics of the world's most
state-of-the-art racing machinery. Powering up throughout the day, the F1 car
will alternate on-track with a Formula BMW racing car, offering visitors an
insight into the full spectrum of BMW motorsport's abilities and achievements.
As an additional highlight to the Pit Lane Park schedule in Montreal, BMW
Motorrad's renowned stunt and racing champion, Christian Pfeiffer, will be
performing a series of incredible demonstration rides aboard the new BMW F800S
motorcycle.
"BMW Canada has a strong legacy of fan events surrounding the Canadian Grand
Prix as evidenced by the success of the former BMW M Night on Peel Street",
states Joe Lawrence, Director, Marketing, BMW Group Canada. "The BMW Sauber F1
Team Pit Lane Park will take that legacy to a whole new level, allowing tens of
thousands of F1 enthusiasts to experience an insider's view of Formula 1 racing
over the three day period."
Also featured at the BMW Sauber F1 Pit Lane Park will be:
o BMW race cars and technical exhibits.
o An authentic pit wall Team command centre.
o A view inside the driver's track life at the Team motorhome exhibit.
o Pit Stop Challenge where visitors can test their skills.
o Fan photo opportunity with BMW Sauber F1.06 race car.
o Formula 1 quiz.
o F1 inspired driving simulators.
o BMW Sauber F1 Team merchandise shop.
o Speaker's Corner for fans to ask questions of F1 experts and drivers.
Taking the success of the former BMW M Night fan event in Montreal as
inspiration, the BMW Sauber F1 Pit Lane Park debuted at the European Grand Prix
at the Nuerburgring this year. It has since thrilled F1 fans at the Spanish
Grand Prix in Barcelona, moving next to the British Grand Prix at Silverstone.
Additional sites on the 2006 Formula 1 schedule for the Pit Lane Park include
the Italian Grand Prix at Monza and the Chinese Grand Prix in Shanghai.
Public information about Pit Lane Park is available at www.BMW-SauberF1.com by
clicking on the Paddock toolbar.
BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary of BMW
AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs on new and pre-owned BMW and MINI automobiles,
as well as retail financing for new and pre-owned BMW Motorcycles. A total
network of 39 BMW automobile retail centres,18 BMW motorcycle retailers, and 22
MINI retailers represents the BMW Group across the country.
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For media information, please contact:
Kevin Marcotte, Director, Corporate Communications
BMW Group Canada
905.428.5005 / kevin.marcotte@bmwgroup.ca
Caroline Hutt
Torchia Communications
514-288-8290
For high resolution images of the BMW Sauber F1 Team Pit Lane Park, please
visit www.press.bmw.ca and search Pit Lane Park under the Photo toolbar.
B-roll of the BMW Sauber F1 Team Pit Lane Park is available. Please contact
Caroline Hutt at Torchia Communications to obtain a copy.