PressClub Asia · Article.
BMW Group Asia electrifies Singapore this December with the first-ever BMW iX and new BMW iX3.
Fri Dec 03 10:05:00 CET 2021 Press Kit
Customers to experience new EVs first-hand at Christmas Wonderland and EV Weekend.
Singapore. BMW Group Asia brings 2021 to a close with the launch of the first-ever BMW iX and new BMW iX3 at two of the most anticipated events in the Lion City this December. Both vehicles will be on display at Christmas Wonderland at Gardens by the Bay from 3 December 2021 to 2 January 2022 and the first EV Weekend at Resorts World Sentosa from 3 to 12 December 2021.
“The festive period is a perfect time for celebration and reconnecting with family and friends,” said Lars Nielsen, Managing Director, BMW Group Asia. “We are excited to spread joy to all our customers and fans by introducing two fully-electric Sports Activity Vehicles that embody everything BMW stands for – driving pleasure, innovative luxury, digital connectivity and last but not the least, sustainable mobility. We encourage everyone to electrify their holiday season by testing out these amazing vehicles.”
BMW Joy Electrified @ Christmas Wonderland.
The public is invited to join in the festivities with BMW at Singapore’s largest annual yuletide fair. From augmented reality experiences to a virtual photo booth, people of all ages can explore the BMW iX and BMW iX3 and bring home personalised selfies as souvenirs. Guests are also invited to enter the BMW Eco-hut where they can pen their wishes or resolutions for an eco-friendlier world on BMW’s very own Christmas wishing tree.
Guests who fancy their luck can enter a social media contest simply by posting their pictures on Facebook or Instagram with the hashtag #BMWJoyElectrified. 10 lucky participants will be selected to win an exclusive BMW i gift worth over $200.
BMW and MINI at EV Weekend.
This inaugural event, presented by UCARS, will feature the largest showcase of EVs in Singapore both physically and virtually from Friday, 3 December. On Thursday, 9 December, guests will be treated to exclusive brand presentations and panel discussions on industry topics and EV ownership experiences. From 10 to 12 December, they will also have an opportunity to test drive both BMW and MINI electrified vehicles[1], including the BMW iX, BMW iX3, and MINI Electric. Guests who prefer to find out more about these three vehicles from the comfort of their homes can visit the EV Weekend Virtual Showroom at https://evweekend.sg/.
Partnership with Shell.
BMW Group Asia is partnering with Shell to offer BMW and MINI EV customers either a comprehensive home or public charging package. For home charging, customers will receive a BMW Wallbox Plus with complimentary installation service. For public charging, customers will receive a subscription package of 10,000 kWh for 3 years at Shell Recharge stations, with no monthly cap for charging, which is equivalent to 50,000 km of driving range (assuming average energy consumption at 20kWh/100km).
The month of December is set to be an exciting end to the year with new cars, experiences and impressions. For those who wish to be out and about, come on down to Gardens by the Bay, Resorts World Sentosa, the Performance Motors Limited (BMW) showroom, or Eurokars Habitat (MINI) to experience how BMW Group Asia is electrifying Singapore.
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