PressClub Africa, DOM, East Europe · Article.
BMW ActiveHybrid 7.
Thu Aug 13 00:00:00 CEST 2009 Press Kit
BMW presents the most dynamic and luxurious rendition of the hybrid car. BMW ActiveHybrid 7 sets new standards for effi ciency in the luxury class and uses the interaction of the gasoline engine and the electric motor in a concept unique the world over to provide an absolutely innovative form of the Sheer Driving Pleasure so typical of the brand.
Press Contact.
Irmgard Arsenschek
BMW Group
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Author.
Irmgard Arsenschek
BMW Group
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BMW is proud to present the most supreme and luxurious rendition
of
hybrid technology ever seen so far in the automobile: BMW
ActiveHybrid 7.
Based on the BMW 7 Series, this unique car sets new standards for
effi ciency
in the luxury class. BMW ActiveHybrid 7 is the fi rst
car in the world to combine
a V8 gasoline engine, eight-speed
automatic transmission and an electric motor
as a mild hybrid concept.
This symbiosis of an upgraded eight-cylinder with BMW TwinPower
Turbo
Technology and High Precision Injection with a three-phase
synchronous electric
motor gives BMW ActiveHybrid 7 overall
system output of 342 kW/465 hp
and maximum torque of 700
Newton-metres/516 lb-ft. Power is transmitted
via an eight-speed
automatic transmission, with the electric motor positioned
in
compact confi guration between the combustion engine and the
converter
on the automatic transmission receiving its supply of
energy from a lithium-ion
battery developed especially for use in
the automobile.
Precisely controlled interaction of both power sources serves to
optimise not
only the effi ciency but also the dynamic
performance and superior comfort of
BMW ActiveHybrid 7. The
result is a truly thrilling driving experience and, at the
same
time, a unique demonstration of hybrid technology with its
outstanding
potential. BMW ActiveHybrid 7accelerates to 100 km/h
in a mere 4.9 seconds,
while keeping average fuel consumption in
the EU test cycle to 9.4 litres/
100 kilometres (equivalent to
29.1 mpg imp) and restricting CO2 emissions to
just 219 grams per kilometre.
Hybrid technology also provides new options for the particularly effi
cient
use and enjoyment of additional comfort functions. As an
example,
BMW ActiveHybrid 7 is the fi rst BMW with automatic
transmission to feature
an Auto Start Stop function avoiding idle
speed operation of the engine
when at a standstill or in traffi c
jams. A further signifi cant advantage is that
the air
conditioning and ventilation system remains fully operational also
with
the engine switched off, power being supplied directly
through the 120-volt
on-board network operating on the
lithium-ion battery.
This unique concept of engine management for the first allows truly
effective
climate control also at a standstill in a luxury
performance car, cooling the interior
of BMW ActiveHybrid 7 to a
signifi cantly lower temperature right from the start,
before the
driver even fi res the engine.
Special displays in the instrument cluster and the Control Display
inform the
occupants of the degree of effi ciency and the current
operating status of the
hybrid components. Nineteen-inch
light-alloy rims in aerodynamically optimised
ten-spoke turbine
wheel design created exclusively for BMW ActiveHybrid 7 as
well
as model designations on the luggage compartment lid, the
C-pillars
behind the side windows and on the door cutouts clearly
set aside the hybrid
models from their “regular”
counterparts right from the start. And last but
certainly not
least, BMW ActiveHybrid 7 is also available in Bluewater
metallic
exterior paintwork exclusive to this very special model.
Like the existing models within the BMW 7 Series, BMW’s fi rst
luxury saloon
with hybrid drive is entering the market in two
body variants. The extended
version of BMW ActiveHybrid 7 comes
with wheelbase increased by 14 centimetres
or 5.5", benefi
ting exclusively the rear-seat passengers. And to optimise
the
driving experience and grand touring comfort for individual
requirements,
both models are available with a wide range of
options from the portfolio of
equipment and accessories offered
on the BMW 7 Series.